mPoria introduces m-commerce marketing program
M-commerce design firm and online mall mPoria Inc. has launched GoMobile GM3, a marketing program designed for retailers to promote mobile commerce sites.
GM3 includes mobile advertising, SMS text message promotions, direct marketing and product merchandising features, all of which are customizable.
“Retailers have realized the time to enter the lucrative mobile commerce market is now, however some are unfamiliar with effective mobile-specific marketing strategies and tactics available to them,” says Daniel Teeter, director of business development at mPoria. “GM3 is designed to grow m-commerce sales for retailers.”
Working with mPoria’s client services team, merchants using GM3 receive a menu of marketing options including complementary services from key mPoria partners including Merchant Advantage, MillenialMedia and Mobivity.
“The marketing program integrates marketing techniques across various channels,” Teeter adds, “including offline, online and the mobile web.”
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