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Press Releases Thursday, May 29, 2003   
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Oxford University Press Selects Equilibrium MediaRich Image Server to Manage, Modify and Deploy Digital Cover Shots to Distributors Worldwide

Equilibrium MediaRich to Streamline Online Delivery of Book Covers through a Self-Service Extranet for Distribution Partners such as Amazon and Barnes & Noble

SAN RAFAEL, CA—MAY 27, 2003—Equilibrium, a leading provider of rich-media servers for the enterprise, today announced that Oxford University Press, the world’s largest university press, has selected Equilibrium® MediaRich™ Image Server to streamline workflow and reduce online production costs for delivering digitized book covers to online distributors.

Equilibrium MediaRich is server-based media templating software that automates image production and enables the dynamic delivery of visual assets to the Web, wireless and print media. The online production team at Oxford University Press scans and stores tens of thousands of digitized book covers in a Canto® Cumulus® database. By implementing Equilibrium MediaRich, the team can automatically acquire the original files from the database, generate thumbnail and image zooms for previewing, and dynamically deploy these images outside the firewall to their business partners in the specified formats and dimensions.

“From movable type to stereotype to CD-ROM to online delivery, publishing is constantly changing to respond to new technology. Similarly, Oxford University Press has always been quick to exploit new technology where it adds value to our customers and partners,” said Joanna Wolfe, Manager of Business Technical Services at Oxford University Press USA. “Equilibrium MediaRich Image Server will dramatically streamline our digital production and online delivery of our thousands of titles to our distribution partners such as Amazon.com and Barnes & Noble.”

About Oxford University Press
Founded in 1586, Oxford University Press is the world`s largest university press. It publishes 4,500 new books a year, has a presence in more than fifty countries, and employs some 3,700 people worldwide. It has become familiar to millions through a diverse publishing program that includes scholarly works in all academic disciplines, Bibles, music, school and college textbooks, children`s books, materials for teaching English as a second language, business books, dictionaries and reference books, journals, and electronic publishing. Oxford University Press is an integral part of the University of Oxford. It is incorporated by royal charter, and governed under the University Statutes by the Delegates of the Press, who are appointed from the academic staff of the University. For more information, visit www.oup.com

About Equilibrium
Founded in 1989, Equilibrium develops and markets dynamic imaging technologies for multi-channel retail, manufacturing, publishing and entertainment industries. The MediaRich Image Server automates the production and deployment of visual content for the Web, print media and smart devices to streamline workflow and reduce costs. For additional information, contact Equilibrium at 415.451.7600 or visit www.equilibrium.com.

©2003 Equilibrium Technologies, Inc. Equilibrium is a registered trademark and MediaRich is a trademark of Equilibrium Technologies, Inc. All other company, product or service names mentioned herein are trademarks or registered trademarks of their respective owners.

Press Contact:
Dave Pola
Equilibrium
415.451.7711
dpola@equilibrium.com

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