Cabela`s Chooses RightNow for Online Customer Service
Hosted Application Model and Proven Record of Success Key Factors in Leading Catalog/Web Retailer`s Decision
BOZEMAN, Mont., June 10 -- RightNow Technologies, the world`s leading provider of hosted customer service and support solutions, today announced leading hunting and fishing outfitter Cabela`s has selected RightNow eService Center as its strategic platform for online customer service. By implementing RightNow, Cabela`s will provide its customers with immediate, accurate answers to their questions 24/7 via the Web.
Cabela`s selected RightNow because of its hosted application delivery model, its comprehensive functionality, and its solid track record of success with other retailers.
"RightNow`s hosted solutions will enable us to significantly improve the quality of service we deliver to our customers over the Web without requiring us to make unproductive investments in additional IT infrastructure," Ron Spath, Cabela`s VP of customer service, said. "These service improvements will greatly benefit our bricks-and-mortar customers, our online business, and the Cabela`s brand as a whole."
In addition to ensuring that customers can get immediate answers to their questions online, Cabela`s deployment of RightNow will also reduce the company`s call center and email workloads -- along with associated operational costs.
Cabela`s is the latest addition to the long list of retail/consumer products companies currently using RightNow, which includes LeapFrog, Wilson Sporting Goods, Specialized, Skechers, Michaels, Ben & Jerry`s, and many others.
"Today`s Internet-connected buyers have higher expectations than ever about the kind of service they can receive on the Web," Sean Forbes, vice president of marketing and business development at RightNow, said. "RightNow offers the ideal solution for companies such as Cabela`s to satisfy these expectations without having to shoulder either unnecessary IT costs or the business risk traditionally associated with enterprise software deployments."
About Cabela`s
Cabela`s is the World`s Foremost Outfitter of hunting, fishing and outdoor gear through mail-order catalogs, retail stores and a web site. The company publishes and mails more than 90 million catalogs each year to customers in all 50 states and 120 countries. Eight retail stores feature a complete selection of outdoor gear and clothing, as well as educational and informative wildlife displays. Stores are located in Sidney and Kearney, Neb.; Owatonna and East Grand Forks, Minn.; Prairie du Chien, Wis.; Mitchell, S.D.; Dundee, Mich. and Kansas City, Kan. Plans call for a ninth store to be opened in Hamburg, Penn. in 2003 and a tenth in Wheeling, W.V. in 2004. A comprehensive web site located at www.cabelas.com offers outdoor enthusiasts access to a full-line of outdoor gear, as well as comprehensive content pages with tips, stories and state-by-state outdoor recreation guides.
About RightNow Technologies
RightNow Technologies is the leading customer service and support solutions company that radically and rapidly improves the effectiveness of service and support operations with easy-to-implement/easy-to-use technology, replicable best practices drawn from the industry`s broadest base of successful implementations, and engagement terms that create accountability for delivering quantifiable results.
RightNow delivers these benefits to more than 1,000 customers worldwide such as: Air New Zealand, Ben & Jerry`s, Briggs and Stratton, British Airways, Cisco, Dolby Laboratories, Inc., Electronic Arts, Pioneer, Raymarine, Remington, Sanyo, Specialized Bicycles, and more than 100 public sector clients including the Social Security Administration and the State of Florida.
Founded in 1997, RightNow has offices in Bozeman, Dallas, San Mateo, London, and Sydney, with an associated office in Tokyo. RightNow`s products are available in 14 languages worldwide. For further information visit http://www.rightnow.com/ .
CONTACT:
Jason Treu of RightNow Technologies
+1-972-232-3977
Cell: +1-214-893-3096
jtreu@rightnow.com
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