Jeffrey Sherman, who since March 2000 has been chairman and chief
executive officer of Federated Direct, the Federated Department Stores Inc.’s direct-to-customer e-commerce and catalog division, has taken a job as CEO of Limited Stores.
He will be responsible for store operations and will share marketing responsibilities with President Diane Holtz.
Responsibilities for the Fingerhut component of Federated Direct will be assumed by Federated Vice Chairman Ronald W. Tysoe. Michael Sherman,
Fingerhut president, will report directly to Tysoe, and along with
Steven A. Lightman, executive vice president of Fingerhut catalog
operations, will maintain responsibility for Fingerhut's ongoing
operations.
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