NexTag Becomes the 2nd Largest Independent Comparison Shopping Site
Company`s Year-over-Year Traffic Growth is the
Fastest in the Category
SAN MATEO, CA (March 25, 2004) - NexTag, a leading online comparison
shopping service, announced today that traffic to its website reached 7.9
million unique visitors in February -- an increase of 190% over the previous
year. With these results, NexTag has become the second largest independent
comparison shopping site, after Shopping.com.
"NexTag enjoys solid year-over-year growth, becoming the fastest rising and
one of the top players in the comparison shopping area within just two
years," said Kenneth Cassar, director of strategic analysis,
Nielsen//NetRatings.
"We are pleased that online shoppers have responded so positively to our
service," said Purnendu Ojha, CEO and co-founder of NexTag. "Our goal is to
be the best and most popular comparison shopping service for all products.
Our current growth indicates that we are on track to achieve this."
Retailer interest in NexTag`s highly qualified traffic and performance-based
pricing continues to grow at a strong rate. Recently, NexTag added JCPenney
and QVC to its already impressive roster of top retailers and advertisers.
"NexTag has been a terrific partner and continually drives highly qualified
customer leads to our site, " said Kamille Twomey, vice president of
marketing of Overstock.com*, the popular online outlet store.
About NexTag
NexTag, The Search Engine for Shoppers (SM), is the fastest way to compare
prices online. The company`s unique technology, including fast and relevant
product search results, TruePrice, and product price histories, enables
shoppers to quickly compare prices of millions of products from thousands of
online stores. NexTag`s highly qualified traffic and performance-based
pricing makes it an extremely efficient sales channel for retailers,
manufacturers and individuals. Launched in 1999 by two Stanford graduates,
Purnendu Ojha and Rafael Ortiz, NexTag is a privately held company based in
San Mateo, California. For more information, go to www.nextag.com
.
Contact:
Ross Purnell
Associate Manager, Public Relations
NexTag
1300 S. El Camino Real, Suite 201
San Mateo, CA 94402
Phone: 650-645-4787
Email: rpurnell@nextag.com
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