MAPCO Express Selects PerformanceRetail InSite to Automate Retail Network
Leading Convenience Retailer to Modernize Store Operations and
Merchandising Management with PerformanceRetail Solutions
AUSTIN, TX, March 22, 2004 — PerformanceRetail, the leading provider of
web-based software for the convenience retail industry, today announced
that MAPCO Express, an operator of over 240 convenience retail stores in
the southeastern United States, has chosen the PerformanceRetail InSite
software and services suite, as its standard store operations and
merchandising management solution. MAPCO Express will deploy InSite across
its network of stores to manage and monitor item-level inventory,
integrated store operations, and centralized merchandising and category management.
“We selected PerformanceRetail because of the depth and breadth of its
solution and the completeness of its retail vision,” said Ed Morgan, vice
president, treasury & technology at MAPCO Express, Inc. “With the
increased visibility and intelligence provided by the InSite solution, we
expect to significantly simplify our retail technology infrastructure,
improve our cost structure, optimize our inventory performance and enhance
customer loyalty.”
As the convenience retail industry’s only proven web-based solution, InSite
automates key retail functions through a modular suite of integrated
merchandising, business intelligence, field operations, store operations,
fuel management and retail financials applications. Offered as a hosted
suite of software and services, InSite can be deployed quickly and enables
retailers to adopt the applications they need as they need them,
simplifying implementation, speeding time-to-value and reducing risk.
“MAPCO Express has always been a leader in convenience retail marketing;
the company goes to great lengths to know its customers and ensure they
have access to the products they need at the right price,” said Marc
Hafner, president and CEO of PerformanceRetail. ”MAPCO Express has chosen
PerformanceRetail as its strategic technology partner. We are pleased to be
the strategic technology partner of such a leader and look forward to
working with MAPCO Express to achieve its goals of improved efficiencies
and bottom-line performance.”
About MAPCO Express
Headquartered in Franklin, Tennessee, MAPCO Express operates a network of
over 240 stores and 2,000 employees in Tennessee, Arkansas, Alabama,
Kentucky, Mississippi, Louisiana and Virginia. Selected by Convenience
Store Decisions magazine as “Convenience Store of the Year” in 1996, MAPCO
Express exemplifies excellence in product quality, customer service,
marketing innovation, operating efficiency, management effectiveness,
community involvement and sales and profit performance. For more
information, visit www.mapcoexpress.com.
About PerformanceRetail
PerformanceRetail is the leading provider of web-based software for the
small-box, high-velocity retailing industry, initially targeting the $290
billion convenience retail market. InSite, the company`s integrated suite
of retail software applications, enables retailers to improve the
profitability and efficiency of key business processes such as
merchandising, business intelligence, field operations, store operations,
fuel management and retail financials. PerformanceRetail’s modular, hosted
solutions and comprehensive services ensure customers realize value quickly
while reducing upfront capital expenditures and ongoing support costs. By
partnering with PerformanceRetail, industry leaders are transforming their
retail operations into highly competitive, customer-driven profit centers.
For more information, visit www.performanceretail.com.
Caroline Traylor
Porter Novelli
512.241.2239
512.527.9891 (fax)
caroline.traylor@porternovelli.com
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