Contact Information:
Jim Grace
Director of Marketing
CAS, Inc.
(800) 482-7705
sales@cas-online.com
Omaha, NE (January 25, 2002) - CAS Inc., an Omaha, Nebraska based direct marketing services provider has announced the creation of CAS Customer Care a division that will concentrate on providing full service interactive customer care.
CAS President Kent Stormberg said "We are very excited to be entering the interactive customer care arena. Participation in this area is a strategic fit for CAS and it allows us to round out our direct marketing set of services". This new division also fits our vision of offering end-to-end outsourced solutions to our customer base".
CAS Customer Care Services will market to a diverse client base and provide agent assisted inbound/outbound customer care, internet based live chat and personalized e-mail processing. CAS has worked with clients in the financial, telecommunications, wireless and retail catalog sectors. CAS will also offer customer care services to internet & cable service providers.
Consumers and Businesses will now be able to place orders, leave e-mail messages, participate in interactive chat sessions with customer service representatives, or call an 800 number to get additional product or order information. CAS Customer Care will deliver the infrastructure necessary to handle customer care, so businesses can remain focused on building traffic and increasing revenues.
CAS Customer Care Services will also enhance one to one communication by providing the demographic and buying behavior information required to personalize each customer interaction. Not only can CAS enhance the customer experience, but they will also house and analyze the customer service database and report significant findings.
CAS Inc., founded in 1981 provides a comprehensive suite of services that cover the major products and services required by companies involved in direct marketing. Offerings include data appending, data processing services, consumer and business list services, database management, e-mail delivery services, analytical services, lettershop services, and now interactive customer care.
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