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Press Releases Wednesday, February 20, 2002   
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Retail Forward Names New Executive Vice President of Consulting

For additional information contact:
Katherine R. Clarke
Retail Forward, Inc.
614/437-1021, ext. 109
kclarke@retailforward.com

COLUMBUS, February 20, 2002 – Retail Forward, Columbus-based retail research and strategy consulting firm, is pleased to announce that Daniel G. Stanek has joined the company as Executive Vice President in charge of consulting.

Mr. Stanek has nearly 20 years of experience in consumer marketing and retailing for Fortune 500 companies. He specializes in marketing strategy, channel strategy, brand development, client relationship management, and research.

During his career, Mr. Stanek has delivered a variety of consulting services to leading retailers and consumer products companies including: AutoZone, Circuit City, CVS, Frito-Lay, General Motors, Eastman Kodak, Lowe’s, Microsoft, Toys “R” Us, Wal-Mart, and Wrangler.

“Dan has strong leadership skills and an excellent reputation in our industry,” Tom Rubel, President of Retail Forward, states. “His experience is outstanding and greatly complements Retail Forward’s consulting offerings and research capabilities. He will be a valuable asset to our leadership team,” he adds.

Mr. Stanek was formerly with the international brand design firm of Fitch Worldwide where he served as a Partner directing the firm’s strategy and research offer for North America. Prior to that, Mr. Stanek was Executive Vice President of Columbus, Ohio-based Retail Planning Associates, also an international retail consulting and design firm.

Mr. Stanek has extensive experience speaking presenting at various industry trade association conferences including GlobalShop, the National Retail Federation, and the International Mass Retail Association. Mr. Stanek has also been frequently quoted in national and international media outlets including BBC Radio, National Public Radio, Chain Store Age, Visual Merchandising and Store Design, Display and Design Ideas, among others.

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Retail Forward, Inc. (www.retailforward.com) is a globally focused management consulting, market research, and executive development firm specializing in retail intelligence and strategies. The company’s syndicated research and executive development program known as the Retail Forward Intelligence Program, provides members with an authoritative perspective on the retail and consumer products industries. The company is headquartered in Columbus, Ohio. For more information about Retail Forward and its services, visit us online at www.retailforward.com.

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