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News Stories Monday, August 13, 2007   
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Former Sprint Nextel exec joins LetsTalk.com as COO

LetsTalk.com Inc., an online retailer of cell phones, other wireless devices and service plans, has named wireless industry veteran and former Sprint Nextel executive Ruth Yankoupe chief operating officer.

Yankoupe, with 12 years of experience in the wireless business, most recently managed the telesales channel at wireless products and services provider Sprint Nextel across 13 locations in seven countries. Yankoupe also launched Sprint Nextel’s first online sales rep channel.

Yankoupe will oversee LetsTalk's call center, activation, fulfillment and human resources, and will spend half of her time in the company’s new 45,000-square-foot customer contact and fulfillment center in the Dallas/Fort Worth metro area. The new facility houses 250 employees.

“Our recent development and expansion prompted LetsTalk to hire an operations expert with deep wireless experience managing telesales channels,” says CEO Delly Tamer. “Ruth’s track record for building national and online authorized representatives and growing sales channels makes her an outstanding fit for LetsTalk as we continue to lead the wireless industry in user experience and carrier selection.”

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