Visual Insights Launches Unique “TradeUP” Program Offering Free Web Analytics Solution to First 50 Respondents
Many companies with 1st generation web reporting solutions know “what” is happening on their sites. Visual Insights helps companies understand “why” things are happening.
CHICAGO, IL –March 6, 2002 – Visual Insights, the eBusiness Performance Company, announced today the March 6, 2002 launch of its new Web analytics “TradeUP” program. The first 50 companies to respond to this special promotion through Visual Insights’ Website (www.visualinsights.com/tradeup), or one of the company’s certified partners, will qualify for a $12,500 credit towards Visual Insights’ next-generation Web analytics and reporting software package: eBizinsights XL. To be considered, eligible participants must supply Visual Insights with an annual maintenance contract, invoice or terms sheet for a Web reporting and analytics package (other than Visual Insights software). The offer will run until June 30, 2002, and is valid in the United States, Canada (excluding Quebec) and the United Kingdom.
Visual Insights’ eBizinsights product family provides eBusiness customer and traffic analysis software for retail, financial, marketing and advertising executives. This next-generation Web analytics solution enables companies to better understand, track and measure Website performance and activity, visitor behavior, content effectiveness and online advertising, branding and promotional strategies.
According to Scott Cotter, Visual Insights’ Vice President of Marketing: “Early generation hits-and-clicks Web reporting software can no longer keep pace with the demands of today’s business users, who now understand that what they really need is a true Web analytics solution to prove that their online efforts tie back to overall business objectives. That’s why we’re willing to put eBizinsights XL up against first generation web reporting packages in the marketplace through our new TradeUP program. We want to give businesses who recognize that they no longer can survive with simpler web reporting a chance to experience the value and results that Visual Insights’ technology can provide.”
Companies interested in participating in this program can visit www.visualinsights.com/tradeup for more information, terms/conditions, and to apply.
About Visual Insights
Visual Insights (www.visualinsights.com) is the eBusiness Performance Company™. Our mission is to help companies create and sustain winning eBusiness strategies by providing an immediate and accurate understanding of Website performance and activity, visitor behavior, content effectiveness and online advertising, branding and promotional strategies. Visual Insights was incorporated in 1999 to leverage 10 years of Lucent Technologies Bell Laboratories’ extensive R&D efforts in data visualization technology. Headquartered in Chicago, Ill, we have offices throughout North America, Europe and Asia. We maintain strategic technology and co-marketing alliances with Microsoft, Intel, IBM, Cognos and i2 Technologies. Visual Insights is backed by premier investors including ABN AMRO Private Equity, Intel IA 64 Fund, Emigrant Capital, Lucent Technologies, Milstein Brothers Capital Partners, Topspin Partners, L.P. and Gulf Investment Bank. Visual Insights can be reached at 630-753-8600.
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For more information, please contact:
Scott Cotter
Visual Insights
630.753.8737
email: scott.cotter@visualinsights.com
Tricia Spellman
Outlook Marketing Services
773-832-4074
tspellman@outlookmarketingsrv.com
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