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Press Releases Tuesday, March 26, 2002   
E-Mail 'ARADIANT CORP. CHOSEN TO PROVIDE WILSONS LEATHER SHOPPERS WITH CUSTOMER CARE AND SALES SUPPORT' to a friend  Printer Friendly: ARADIANT CORP. CHOSEN TO PROVIDE WILSONS LEATHER SHOPPERS WITH CUSTOMER CARE AND SALES SUPPORT   

ARADIANT CORP. CHOSEN TO PROVIDE WILSONS LEATHER SHOPPERS WITH CUSTOMER CARE AND SALES SUPPORT

San Diego, CA - March 25, 2002 - Aradiant Corp. today announced that its "Servistream" product, which provides cost effective, outsourced customer care and technical support was chosen by Wilsons Leather, the leading specialty retailer of leather outerwear, apparel and accessories in the United States, to provide customer care and sales support to its shoppers.

Aradiant will support Wilsons Leather with its industry leading customer care services by helping shoppers during the sales process and answering product specific inquiries. Aradiant customer service representatives, known as iGuides, will assist customers by answering phone calls originating from the company`s Web site www.wilsonsleather.com. iGuides will proactively identify opportunities to cross-sell and up-sell Wilsons Leather products helping to increase the company`s overall sales revenue.

Wilsons Leather is the leading retailer of leather fashion and operates nationally with over 1,000 stores during the holiday season. "The type of sales support that we offer our clients is extremely valuable and gives them a competitive advantage in the marketplace. We`re pleased to partner with one of the nation`s leading retailers and give their customers our unsurpassed service," said Linda G. Noda Hobbs president of Aradiant Corp. Jon Halper, director of store operations for Wilsons Leather stated, "We chose Aradiant Corp. because they share the same high standards of service that our customers have come to expect from our organization."

About Aradiant Corp.
Aradiant Corp. integrates highly skilled professionals with state-of-the-art technology to provide innovative customer care solutions that enable companies to more effectively communicate inside and outside their organizations. Companies rely upon Aradiant`s products to provide their customers with interactive, value-added services. Aradiant`s 24/7 contact center and company headquarters are based in San Diego, California.

Aradiant Corp. is a leading provider of personalized and cost-effective customer care and technical support. Aradiant`s "Servistreamsm" product provides our clients with live-agent, outsourced customer service through a variety of communication channels including toll-free numbers, e-mail, live chat, voice-over-Internet, and collaborative browsing, all 24/7, 365 days a year. Aradiant also offers reports on customer interaction and purchasing trends to assist companies in increasing sales, profitability, and customer loyalty.

For more information please visit www.Aradiant.com or call (858) 505-4368.

About Wilsons Leather
As of March 2, 2002, Wilsons Leather operated 762 stores located in 46 states, the District of Columbia, Guam, Puerto Rico, and Canada including 489 mall stores, 94 outlet stores, and 32 airport locations. In addition, the Company operates 147 premium travel products and accessories stores in 25 states, Puerto Rico and Guam under the El Portal, Bentley`s Luggage and California Luggage Outlet names. The Company, which regularly supplements its permanent mall stores with temporary holiday stores during its peak selling season from October through January, operated approximately 281 holiday stores in 2001.

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