INNOTRAC SELECTS YANTRA`S DISTRIBUTED COMMERCE MANAGEMENT SUITE
Contact:
Constance Mazelsky
Constance Mazelsky Communications
978-682-5586
cmazelsky@aol.com
Tim Walsh
Yantra Corporation
978-513-6000
mailto:twalsh@yantra.com
Yantra Software to Link National Distribution Network for Leading Outsourced
Fulfillment Provider
TEWKSBURY, Mass.- April 8, 2002 - Yantra Corporation (www.yantra.com), the
leading provider of enterprise software for distributed commerce management,
today announced that Innotrac Corporation (NASDAQ: INOC) (www.innotrac.com)
has selected Yantra`s distributed order and inventory management solution to
help optimize its fulfillment offerings.
Innotrac provides fulfillment services for a wide variety of products
ranging from DSL and telecom equipment to shoes and candy. Its clients
include BellSouth, AT&T, Comcast, Nordstrom, Martha Stewart and Coca-Cola,
amongst others.
As a result of recent acquisitions made by Innotrac to extend its national
presence, the Company is running multiple order and warehouse management
systems at its five regional fulfillment centers. Using Yantra, Innotrac
gains a flexible platform for coordinating and managing order and inventory
activities across all of its clients at all of its locations, thereby
allowing the Company to consolidate and eliminate several existing legacy
systems. Additionally, the software is easily configured to accommodate
different clients and products, enabling Innotrac to compete for new
business more effectively and bring new clients to market more quickly.
Innotrac is one of several recent wins for Yantra in the third-party
logistics/fulfillment (3PL/3PF) space. Others include Allogis, a subsidiary
of DHL; APL Direct Logistics; DLH in Denmark; Fritz, now part of UPS;
Reality UK, a division of Great Universal Stores; ScanSource; and Scio, part
of TDG in Europe. Yantra`s application enables 3PLs and 3PFs to coordinate,
execute and monitor orders and inventory for multiple clients and products
across disparate locations and trading partners. The platform includes
advanced capabilities such as distributed order, inventory, delivery and
warehouse management; inter-enterprise collaboration; real-time supply chain
event management; and fully integrated analytics. The applications give
outsourced logistics and fulfillment providers the unparalleled ability to
manage clients` extended supply chains, rapidly bring on new clients, easily
test new business models, and expand its outsourced logistics service
offerings.
"When it came down to it, Yantra`s distributed commerce management software
was simply the best solution for our business," said Chris Shaw, Vice
President, Information Technology for Innotrac. "The capabilities we gain
with Yantra enable us to offer new 3PF services, bring clients` products to
market faster and make them far more efficient at the same time."
"Until now, outsourced logistics providers have been forced to build one-off
technology solutions for individual clients," said Devdutt Yellurkar,
President and CEO of Yantra. "With our distributed order and inventory
management application, Innotrac now has the ability to serve the unique
needs of each client from a single platform. It can provide a lot of
capabilities its competitors can`t. That`s going to be a real
differentiator for Innotrac and its customers."
About Innotrac
Innotrac Corporation (NASDAQ: INOC), founded in 1984 and based in Atlanta,
Georgia, is a full-service provider of customized order fulfillment and call
center services. The Company operates fulfillment and call centers in
Atlanta, Georgia, Reno, Nevada, Pueblo, Colorado, and Chicago, Illinois. For
more information about Innotrac, visit the Innotrac Web site,
www.innotrac.com.
About Yantra
Founded in 1995, Yantra is the leading provider of distributed commerce
management solutions. The Company`s applications extend existing enterprise
systems to coordinate and monitor distributed orders and inventory across
multiple business units, customers, suppliers and trading partners. Global
2000 companies use Yantra`s solutions to leverage new revenue opportunities,
drive new operational efficiencies and increase service levels.
Yantra has deep domain expertise in supply chain management and works with
some of the world`s leading businesses including Allogis (DHL), APL Direct,
Argos, Eastman Chemical, Hallmark, Honeywell, Motorola, Rockport,
ScanSource, School Specialty Inc. and Target Corporation. The Company is
privately held and based outside Boston, Massachusetts. For more
information, please visit www.yantra.com.
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Yantra and the Yantra logo are trademarks or registered trademarks of Yantra
Corporation in the United States and/or other countries. All other names are
trademarks or registered trademarks of their respective companies.
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