Internet Retailer - Strategies For Multi-Channel Retailing


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News Stories Tuesday, March 13, 2001   
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PC Data charts top sites for the week


PC Data ranked the top 10 sites with the most unique users for the week ending March 10. E-retail categories are listed below, including their ranking this week, last week, percentage of audience reached and the number of unique users.

This Last Fashion % Audience Reached UniqueUsers (000)
1
1
ebags.com
1.10%
1,027
2
6
oldnavy.com
0.70%
713
3
9
abercrombie.com
0.60%
550
4
7
nike.com
0.60%
534
5
3
victoriassecret.com
0.50%
494
6
*
eddiebauer.com
0.50%
481
7
8
gap.com
0.50%
469
8
5
landsend.com
0.50%
443
9
*
netjewels.com
0.40%
374
10
10
eastbay.com
0.30%
306
This Last Software % Audience Reached UniqueUsers (000)
1
1
microsoft.com
13.80%
13,204
2
2
netscape.com
11.30%
10,761
3
3
ea.com
2.20%
2,129
4
6
mcafee.com
1.80%
1,748
5
4
quicken.com
1.80%
1,698
6
5
adobe.com
1.30%
1,269
7
8
macromedia.com
1.20%
1,111
8
7
intuit.com
1.10%
1,094
9
9
symantec.com
0.70%
695
10
*
arcamax.com
0.70%
691
This Last Health & Family % Audience Reached UniqueUsers (000)
1
1
webmd.com
3.40%
3,281
2
3
ediets.com
2.00%
1,884
3
2
allhealth.com
1.30%
1,244
4
4
babycenter.com
0.90%
848
5
6
nih.gov
0.90%
818
6
5
drugstore.com
0.70%
676
7
*
merckmedco.com
0.50%
466
8
10
prevention.com
0.50%
456
9
*
familyeducation.com
0.50%
449
10
8
parentsoup.com
0.40%
428
This Last Home & Food % Audience Reached UniqueUsers (000)
1
1
valupage.com
2.80%
2,637
2
2
homestore.com
1.20%
1,156
3
4
foodtv.com
0.90%
868
4
8
candystand.com
0.90%
847
5
5
kelloggs.com
0.90%
813
6
3
ourhouse.com
0.80%
754
7
*
kraftfoods.com
0.60%
594
8
*
eddiebauer.com
0.50%
481
9
*
cooking.com
0.50%
480
10
*
epicurious.com
0.50%
462
This Last Music % Audience Reached UniqueUsers (000)
1
1
real.com
5.10%
4,821
2
2
napster.com
3.20%
3,079
3
3
shockwave.com
2.40%
2,253
4
5
windowsmedia.com
2.20%
2,110
5
7
mp3.com
2.00%
1,888
6
4
mtv.com
1.80%
1,761
7
9
planetofmusic.com
1.80%
1,711
8
8
lyrics.com
1.60%
1,557
9
6
netbroadcaster.com
1.60%
1,556
10
*
billboard.com
0.70%
680
This Last Shopping % Audience Reached UniqueUsers (000)
1
1
ebay.com
13.90%
13,264
2
2
amazon.com
9.40%
8,927
3
4
bluemountain.com
5.50%
5,218
4
6
lowestbids.com
5.30%
5,030
5
10
x10.com
5.30%
5,026
6
3
cnet.com
4.60%
4,424
7
5
americangreetings.com
4.30%
4,100
8
7
startsampling.com
3.90%
3,697
9
*
half.com
3.00%
2,816
10
9
cdnow.com
2.90%
2,771

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