Net-Flow Introduces Comprehensive eCommerce and CRM Suite for Wine and Spirits Industry
NAPA, Calif.--May 25, 2005--Net-Flow Corporation, a developer of business solutions for online commerce, announces NOW, a Web-based sales and marketing solution for eCommerce operations, including shopping cart and online catalogues. Tailored to the unique needs of the wine and spirits industry, NOW provides integrated customer relations management (CRM), eMarketing and Web site content tools for non-technical users.
Dean Bowen, CEO of Net-Flow, said, "Today we introduce NOW for the wine and spirits industry, a new platform that enables companies to stay on top of recent changes in interstate shipping laws, while giving them control over how their merchandise is presented for sale online. NOW manages shipping permissions, plus regional tax and shipping rate calculations for compliance with interstate commerce. For online catalogues, NOW lets administrators add new products, group and categorize at random, highlight special lots, add promotions on-the-fly, and instantly retire and remove sold-out merchandise."
NOW and the 4Cs
NOW is comprised of four customizable modules labeled the 4Cs: Commerce-NOW, Content-NOW, Contacts-NOW and Communicate-NOW. NOW is a powerful, fully-integrated, easy-to-use productivity suite that saves companies money and time by bringing eCommerce, Web site management and eMarketing operations in-house.
Commerce-NOW
Commerce-NOW provides a front end shopping cart experience and data that can be exported to existing accounting, inventory and fulfillment systems. Net-Flow`s extensive customizable categorization scheme and hierarchy allows users to dynamically group, label and present products by:
Wine type
Price point
Region
Variety
Promotion
Producer
Use Content-NOW to build dynamic marketing hubs: add or update text, graphics, product information, photos and company publications in-house within minutes. Eliminate outsourced Web site revisions and update fees by managing these simple changes in-house.
Communicate-NOW and Contacts-NOW
Create electronic marketing campaigns 1-2-3 with Communicate-NOW and Contacts-NOW. Quickly build and send personalized group or individual customer messages, eNewsletters, event announcements, wine club notices and event invitations. Track responses and gain customer preference data right away. Export Contacts-NOW data to in-place sales, inventory and database systems to gain a fully-integrated corporate information platform.
The NOW platform makes eCommerce and customer communication a snap, putting the savings of in-house-managed eCommerce, Web sites and eMarketing into the hands of business owners. To learn more about Net-Flow`s NOW Internet suite for the wine and spirits industry, contact Dean Bowen, 707-259-1233, dbowen@net-flow.com.
About Net-Flow Corporation
Net-Flow offers NOW, a scaleable suite of Internet productivity tools for small to mid-size businesses. Net-Flow puts the power and savings of NOW into managing daily operations: Web site administration - Content-NOW; eMarketing - Communicate-NOW; customer relations - Contacts-NOW; eCommerce - Commerce-NOW. Net-Flow hosted solutions are for businesses that don`t want to worry about technology or programming. Net-Flow is headquartered in Napa, California. www.net-flow.com
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