MessageMedia Strengthens its Strategic Alliances
SUPERIOR, Colo. -- (March 14, 2001) MessageMedia, Inc. (Nasdaq: MESG),
a worldwide leader in permission-based, e-mail marketing and messaging
solutions, today announced that it continued to strengthen its
customer base in the financial services industry by recently winning
contracts with several national clients. MessageMedia`s financial
services sector is the Company`s fastest growing area, and now
represents approximately 20 percent of the Company`s total revenues.
Financial services companies are rapidly expanding and require
products and services that can be used as retention tools to build,
strengthen, and enhance customer relationships online. Marketing
executives in this industry understand that e-mail marketing is a
highly effective way to meet their special requirements, which include
secure data and statement delivery, the ability to integrate with
other databases for client and pricing data; scalability for
high-volume campaigns; and tight scheduling requirements for consumer
newsletters and reports.
MessageMedia recently won five new financial services clients,
bringing the total number of clients in this sector to 28 messaging
services customers. This prestigious list of clients includes:
- Three major investment brokerage and mortgage firms,
- Two of the nation`s largest banks,
- Four of the country`s biggest mutual funds,
- Five of the nation`s top personal financial and investment firms,
- Eight international online business and investment services,
- Four major financial investment newsletters,
- A national financial printer,
- An internationally-respected business newspaper.
In addition, UnityMail 4.0 software is installed in an additional six
financial institutions and information services companies.
Included in MessageMedia`s total client portfolio are approximately
340 outsourced services and hosted clients. An equally impressive list
of software clients use the Company`s award-winning UnityMail 4.0
software product, which has an installed base of more than 300
accounts on maintenance contracts.
President and CEO Larry Jones, said, " Few relationships are more
important than ones individuals have with their financial
institutions. We believe that our recent success reflects our ability
to meet the needs of the financial services industry to enhance
customer relationships online with highly efficient, cost-effective
e-mail marketing solution sets."
About MessageMedia, Inc.
MessageMedia (Nasdaq:MESG), a worldwide leader in permission-based
e-mail marketing and messaging solutions, offers M3eDialog Platform, a
powerful customer-centric eMessaging platform that fully integrates
MessageMedia`s outsourced solutions into a common architecture, and
UnityMail 4.0, an award-winning licensed software. MessageMedia
provides specialized solutions for the publishing, ISP/portal,
retail/e-tail, financial services, high-tech, and travel and
entertainment industries.
Investors in MessageMedia include SOFTBANK Venture Capital, a leading
investor in Internet companies, Pequot Capital Management, a
Connecticut-based investment firm, and REBAR, a global technology and
operating holding company.
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