Logility Announces Voyager Life Cycle Planning;
MIAMI, March 14-- Logility, Inc. (Nasdaq: LGTY), the leading
supplier of business-to-business collaborative commerce solutions to power
e-Business and optimize the supply chain, today announced Life Cycle Planning,
a new component of the Logility Voyager Solutions(TM) suite. Voyager Life
Cycle Planning supports the launch-to-sunset phases of products for
manufacturers, distributors and retailers.
Product life cycle management is increasingly critical as companies begin
addressing collaborative design among departments, suppliers and customers,
designing products for supply chains and configuring dynamic supply chains to
handle new products, promotions and other phases in the life of a product.
Life Cycle Planning extends the value of the Logility Voyager Solutions
Demand Planning component by creating forecasts for new item introductions
where a prior history does not exists, providing a wide choice of life cycle
profiles to model new items and leveraging advanced neural network techniques
to dynamically adjust the profile in response to early point-of-sale
information. Life Cycle Planning further increases forecast accuracy by
incorporating causal forecasting techniques such as pre-trained neural
networks to exploit its self-learning capabilities. In addition, Life Cycle
Planning provides an intuitive and accurate planning solution for companies
with rapidly changing products that cannot be forecasted solely on historical
statistical information.
"The Internet has made information and speed the primary asset of the e-
Business economy," stated Mike Edenfield, Logility CEO. "Speed is creating
shorter product lifecycles, with products customized to individual customer
and market needs. With the addition of Life Cycle Planning to the Logility
Voyager Solutions suite, our customers will have more comprehensive
information for effective decision making and better understanding of a new or
dynamic product`s demand pattern and impact on the supply chain."
New product introductions are frequently accompanied by promotional
activities that differ from product to product and should be managed
independent of the life cycle profile. Therefore, Life Cycle Planning is
tightly integrated with the Logility Voyager Solutions Event Planning
component, where promotional events are distinctly defined and considered in
the overall demand plan and total forecast.
Product Features
Logility Voyager Solutions Life Cycle Planning supports the dynamic
introduction of new or rapidly changing products to increase demand visibility
and allow company executives to compare operational forecast against long-term
business plans. Life Cycle Planning provides:
* An integrated solution that expands demand visibility and management
for complete control of a product`s life cycle including test
marketing, product launch, replacement, substitution and sunset.
* Flexible profile definition that allows management to derive, test and
revise profiles based on management intuition and/or similar existing
products, product families or user defined families.
* Innovative self-correcting model management that will automatically
reforecast based on the latest point-of-sale and demand information,
ensuring demand patterns dynamically represent market conditions.
* A Life Cycle Expert Advisor that provides a rapid approach to building
and revising your life cycle models to speed implementation and
encapsulate market intelligence.
* Flexible exception management to alert users of changing market
conditions, supply chain performance and other life cycle profile that
may be more predictive of true demand.
* Automatic links to the forecast of accessories, components, consumables
and service parts to the forecast of the parent product.
* Top down or bottom up budget analysis to evaluate spending allocation
and product profitability.
* The ability to model the front-end requirements of pipeline fill and
sell-through to analyze the impact on suppliers, manufacturing,
distribution and customers and evaluate the impact of supply
constraints such as manufacturing, distribution, inventory or
allocation prior to committing assets.
About Logility
Logility is the leading provider of B2B collaborative commerce solutions
to power e-Business and optimize the supply chain. Logility Voyager Solutions
enable networks of trading partners including Net Markets, suppliers,
manufacturers and retailers to collaborate, integrate and synchronize their
planning and e-fulfillment operations. Logility customers have realized
substantial bottom-line results in record time. Voyager Solutions are CPFR(R)
compliant, open, scalable and ASP ready, facilitating even the most complex
trading partner networks. Logility is proud to serve such customers as
ConAgra, Heineken USA, McCormick & Company, Pharmacia & Upjohn, Reynolds
Metals, SmarterKids.com, Sony Electronics, Timex and VF Corporation. For more
information about Logility call 1-800-762-5207 or visit www.logility.com .
Logility Voyager Solutions is a trademark of Logility. CPFR is a
registered trademark of Voluntary Interindustry Commerce Standards (VICS).
For more information on CPFR go to www.cpfr.org or www.vics.org .
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