Marion Black-Ruffin named director of marketing services at ShopLocal
ShopLocal LLC, provider of web-to-store and e-commerce marketing solutions, has named Marion Black-Ruffin director of marketing services. Black-Ruffin formerly served as director of product marketing at Orbitz and director of e-mail direct marketing strategy at United Airlines.
“Marion is a seasoned veteran with integrated marketing strategies that have resulted in increased consumer satisfaction,” said Dave Hamel, chief marketing officer. “Her knowledge and proven track record will be a true resource for ShopLocal.”
Black-Ruffin—who also previously held positions at MyPoints.com, Frankel, FCB Impact and NEC Home Electronics—will lead ShopLocal’s marketing outreach effort and will play a role in product development, the company said.
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