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News Stories Wednesday, August 15, 2007   
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Bluefly sales up year-over-year for second straight quarter


Online apparel retailer Bluefly Inc., No. 131 in the Internet Retailer Top 500 Guide, reported sales of $21.6 million for the second quarter, up 29% from $16.8 million in the second quarter of 2006.

The company reported a net loss of $2.1 million for Q2 2007 from $1.9 million in Q2 2006. Net loss declined, however, compared to the first quarter of 2007, down 32% from $3.1 million.

Q1 2007 sales were $22.1 million, up 31% from same-quarter sales of $16.9 million in 2006.

“We are pleased with the continued growth in revenue and gross profit improvement and believe these kinds of improvements demonstrate that we are on a path toward profitability,” says Melissa Payner, CEO. “The operating loss, excluding the non-cash charges related to stock based compensation, decreased compared to the prior year. In fact, when we exclude these amounts from both this quarter and last year, the operating loss is 35% lower comparatively.”

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