PAPER STREET MEDIA PARTNERS WITH XINNET TECHNOLOGY DEVELOPMENT COMPANY TO DISTRIBUTE RICH MEDIA ADVERTISEMENTS
Xinnet Technology Development Company, Netad Communications and PSM Global today announced a partnership to deliver full screen rich media advertisements to Xinnet`s Internet subscribers. Xinnet is a full service ISP with operations in major urban centers throughout China. Under the agreement, PSM, the leading global provider of ISP-side advertising solutions, will extend PSM`s full screen rich media content distribution network to Xinnet`s subscribers. Xinnet also licensed PSM`s proprietary RateSlider™ technology to earn greater revenue while giving subscribers direct control over Internet pricing.
Xinnet will use Paper Street Media`s RateSlider™ System to display full screen rich media advertisements to its subscribers. Xinnet`s subscribers will receive discounted Internet service in return for viewing these full-screen advertisements. "As a progressive ISP, we have been bothered by expensive connection fees," Wu Kun Tao, Xinnet ISP Manager said. "It is difficult for us to generate meaningful revenue on either dialup or dedicated access. Right at the time that we are striving to develop new revenue modes, PSM`s Internet advertisement solution brought us new hope."
William Tracy, Managing Director for PSM China, added to Mr. Wu`s comments, "We are excited to work with a leading-edge company like Xinnet. Xinnet has proven itself to be a leader in telecommunications."
About Xinnet Technology Development Company: Xinnet was formed in 1993. The company offers a broad range of high tech services, including telecommunications services, Internet communications services, Internet business to business consulting, and IT consulting to corporate clients. The company also engages in tech research, promotion and development of ideals complimentary to its core services. Xinnet is headquartered in Beijing and has subsidiaries in Shanghai, Guangzhou, XianYang, Chengdu, Hong Kong and North America.
About PSM: PSM Global, Inc. and its subsidiaries Paper Street Media and PSM China employ proprietary online messaging technology to construct global media distribution networks. These networks deliver rich media content, including advertising content, directly to Internet subscribers. ISPs and subscribers control the delivery of this content, enabling ISPs to improve subscriber retention and increase revenue while empowering subscribers to control the amount they pay for service. PSM`s products serve ISPs, academic institutions and corporations. PSM is headquartered in McLean, Virginia near Washington D.C. For more information visit www.paperstreetmedia.com or www.psmchina.com.
About NetAd: NetAd Communications promotes PSM`s RateSlider™ across China through offices in cities including Nanjing, Guangzhou and Chengdu (www.netadltd.com).
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