Jamestown Distributors Selects Mercado Search & Merchandising Solution to Drive Online Sales
PALO ALTO, CA - June 21st, 2005 - Mercado Software, a leading provider of e-commerce search and merchandising solutions today announced that Jamestown Distributors, a leading supplier of woodworking and boatbuilding supplies, will deploy Mercado`s Search and Browse Solution to power sales on their e-commerce web site.
"We researched alternatives, and Mercado`s solution was aligned with our goals to increase sales and expand into new markets," said Michael Mills, Vice-President of Jamestown Distributors. "Mercado`s team understands our business requirements. Their advanced search, extensive dictionaries and libraries, reporting capabilities, merchandising suite and intuitive interface will translate into an optimal buyer-centric shopping experience, and help us cultivate better relationships with our online customers."
Deploying the Mercado solution will ensure that customers have total visibility into the entire Jamestown online catalog of more than 10,000 products, helping them quickly find what they are looking for. It will enable Jamestown business managers to merchandise products more effectively, and better anticipate customer needs. By leveraging advanced tools like A/B testing, targeted content, and rules-based promotions, merchandisers will be able to enhance buyers` experiences, and maximize sales opportunities through data-driven insight.
"We are pleased that Jamestown Distributors chose us," stated Corey J. Leibow, President and CEO of Mercado. "We look forward to supporting them, and working in partnership to help drive their aggressive growth plan."
About Jamestown Distributors
Jamestown Distributors has been an industry leader in woodworking and boatbuilding supplies for over 25 years. Jamestown specializes and warehouses the best selection of marine fasteners available and a full complement of marine epoxies and fiberglass supplies, paints, paint supplies, tools and hardware. Jamestown Distributors is located in Bristol, Rhode Island and is proud to be a located in the heart of the Rhode Island boatbuilding community.
About Mercado Software
Mercado is a leading provider of e-commerce search, browse and merchandising solutions for B2B and B2C businesses. Through offering online customers a superior buying experience and equipping business managers with a powerful platform to implement merchandising strategies, online retailers and businesses can constantly grow their business results. Sears, Williams-Sonoma, JCPenney, Macy`s, Target, Tower Records, Blockbuster, MSN, Caterpillar and OfficeMax, are some of the companies benefiting from Mercado`s solutions. Mercado`s unique technology, combined with its commitment to innovation and its experienced team, delivers bottom line results for its customers. Such benefits include increased revenues, higher productivity, reduced operational costs, and improved customer satisfaction. For more information about Mercado Software, please visit www.mercado.com or call (888) 376-1400.
Media Contact:
Kevin Lindsay
Tel: (403) 697-3183
Email: klindsay@mercado.com
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