William Leming, former managing director and founding partner of database and e-mail marketing firm Strategic Marketing Group, is charged with growing SubscriberMail’s consulting practice and will work directly with major clients.
Leming will help clients better understand and anticipate their e-mail marketing needs and develop strategic initiatives to meet those needs, SubscriberMail says. “Bill is an important addition to the SubscriberMail team and we are excited to tap the depth of experience he has gained throughout his marketing career,” says SubscriberMail president Jordan Ayan. “Our clients will benefit from his ability to understand their unique challenges and develop solutions to take their e-mail marketing program to the next level.”
At Strategic Marketing Group, Lemont, IL, Leming provided database and e-mail marketing consulting services to clients including Whirlpool Service Contract Division, Wells Fargo Online Banking and Ameritrade. Prior to Strategic Marketing, Leming held senior-level positions with Catalyst Marketing Group, Richmond, VA, and ChoicePoint Direct, Peoria, IL. He began his career at Lincoln National Bank in Fort Wayne, IN.
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