Internet Retailer - Strategies For Multi-Channel Retailing

News Stories
News Stories Tuesday, March 24, 2009   
E-Mail this article to a friend  Print a printer friendly version of this article   

Internet Retailer blog delves behind the news and previews upcoming IRCE

Internet Retailer is delving behind the daily reporting of e-commerce news with a new blog that offers readers an opportunity to discuss the latest industry developments and the hottest topics in e-retailing with the 10 members of Internet Retailer’s award-winning editorial staff. The blog also offers a bounty of previews of the upcoming Internet Retailer Conference and Exhibition, the largest event in the industry.

“The Internet Retailer Blog is a resource designed to help readers better understand what’s happening in the industry through discussion with journalists and each other, and to foster a social community of executives at retailer, vendor and consulting organizations,” says Don Davis, editor of Internet Retailer. “We hope our readers get even more out of Internet Retailer through the blog, and initiate spirited debate on subjects that run the gamut of web retailing.”

A recent blog post from Internet Retailer senior editor Bill Siwicki focuses on new numbers from comScore Inc. he believes are great news for retailers in m-commerce: 63.2 million people—29% of the U.S. population age 16 and over—accessed the web on their mobile devices during January 2009, comScore says. And 22.4 million, or 35% of those 63.2 million cell phone users, did so daily—an increase of 107% over 10.8 million in January 2008.

Blog reader and chief operating officer of multichannel retailer Moosejaw Mountaineering Jeffrey Wolfe posted a comment with his take on those numbers. “There’s no question that the mobile platform is as important as any of the other sales channels,” writes Wolfe of Moosejaw, No. 260 in the Internet Retailer Top 500 Guide. “And soon enough, it might be the most important sales channel.”

The m-commerce post includes coverage of the Internet Retailer Conference and Exhibition, June 15-18 in Boston, as IRCE once again is offering its M-commerce Workshop.

Back...

Copyright © 2009 This content is the property of Vertical Web Media. Privacy Policy
Articles by Age, Title, Author. Conference, CD, Guides, Popular Searches