Marketing services firm Livemercial Inc. has named Adam Riemer senior director of marketing, media and affiliate.
Riemer will be responsible for Livemercial's overall marketing strategy, and will focus on affiliate, shopping comparison, pay-per-click, SEO, media buying/planning, e-mail, mobile and database marketing. He also will work on expanding revenue streams by establishing new partnerships for the company.
"Adam brings to Livemercial a depth of experience and marketing expertise that will open doors to new revenue-generation opportunities for our clients, as well as help the company remain at the forefront of the direct response industry," says Peter Altieri, chief operating officer, Livemercial.
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