Online and catalog retailer Harry & David Holdings Inc. has acquired Cushman Fruit Company, a multi-channel retailer that generated sales of about $19 million in its 2007 fiscal year. The purchase price was not disclosed.
Cushman specializes in selling Florida citrus fruit, particularly a hybrid of tangerines and grapefruit known as Cushman HoneyBells.
“Cushman’s delicious HoneyBells and citrus fruits, its rich family heritage and its dedication to customer service made this a natural acquisition for us,” says Bill Williams, president and CEO of Harry & David. “Like Harry & David, Cushman’s sells only the finest products and has cultivated an extraordinarily loyal customer base.”
“The entire Cushman’s team and I look forward to working with everyone at Harry & David to significantly expand Cushman’s strong direct marketing, Internet and wholesale business,” says Allen Cushman, president of Cushman.
This is the second acquisition this year for Harry and David, No. 80 in the Internet Retailer Top 500 Guide. In January the company announced its acquisition of Wolferman’s, a multi-channel marketer of gift breakfast products.
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