Internet Retailer - Strategies For Multi-Channel Retailing

News Stories
News Stories Tuesday, January 9, 2001   
E-Mail this article to a friend  Print a printer friendly version of this article   

iVGCorp to acquire stake in CyberCoupons.com Inc.

Internet Venture Group Inc. and CyberCoupons.com Inc. have executed a reorganization agreement and plan of exchange by which iVG will acquire a substantial equity stake in CyberCoupons. Under the terms of the agreement, iVG has agreed to exchange up to 2.37 million shares of iVG common stock for CyberCoupons shares representing approximately 35% of the issued and outstanding CyberCoupons common stock. iVGCorp CEO Elorian Landers says CyberCoupons' business model represents a fundamental shift for the distribution and redemption of coupons that allows manufacturers, retailers and consumers to take advantage of the cost savings represented by electronic coupon disintermediation. CyberCoupons is testing marketing programs with national and regional grocers to deploy the CyberCoupons electronic coupon distribution and redemption technology.

Back...

Copyright © 2009 This content is the property of Vertical Web Media. Privacy Policy
Articles by Age, Title, Author. Conference, CD, Guides, Popular Searches