B2B
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B2B Market Trends

Many B2B firms are ill prepared for the digital future

Suppliers of fast-moving consumer goods find money in big data

An Italian online apparel distributor finds an e-retail partner in China

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B2B Company News

For W.W. Grainger, the web’s share of sales keeps rising

Chinese e-commerce giant Alibaba builds its B2B business

The O Alliance sets its consulting sights on consumer brands as well as retail commerce

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B2B Marketing

An industrial products distributor steps up its image through videos

W.W. Grainger kicks up performance of non-branded search ads

Put B2B data to work to sell more, not just measure past campaigns

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B2B Technology

Why Terry Bicycles pedaled away from an open-source e-commerce platform

Global distributor of electronics components builds a new e-commerce platform

A tote bag wholesaler packs its new e-commerce site with features

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B2B Operations

How Eco-Bags packs in more B2B and direct-to-consumer sales

An educational software seller grows from freemium to premium

A strategy for boosting B2B conversion rates—and SEO, too

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B2B Personnel

Staples shuffles its B2B executive team

B2B technology provider Intershop sharpens its focus on the U.S. market

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Relevant Commentary

FPO

Sergio Pereira / B2B E-Commerce

Quill turns to its B2B customers for new ideas

Coming in April is a new section of Quill.com that will let customers and Quill ...

FPO

Linda Taddonio / B2B E-Commerce

Brands matter online, even for distributors and manufacturers

Distributors can do a better job of managing the brands they carry, says the chief ...

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