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Case Studies: Learn From the Best and the Brightest

1800Flowers.mobi | Go where the customer goes

The Challenge: How to balance product offerings and device variables when reaching out to mobile shoppers.

Action Envelope | Create a step-by-step custom design process

The Challenge: Make it easy for customers to choose among many options for style, color, window placement and weight, including designing their own envelopes.

Beckett Media | A path to enlightened navigation

The Challenge: Enable customers to bring together information from all the disparate sections of an e-commerce operation.

Blockbuster.com | Designing better features and functions

The Challenge: Creating digital downloads that load quickly and easily.

Borders.com | Using site design to generate multi-channel opportunity

The Challenge: Bring the in-store shopping experience online, with extra web-only features.

Eddie Bauer | Replacing a decade-old e-commerce system and site design

The Challenge: Winnowing through hundreds of interviews with customers and conducting extensive usability testing to completely re-engineer and then re-launch EddieBauer.com.

FatBrainToys.com | Bypassing the nice-to-haves to focus on the redesign must-haves

The Challenge: Figuring out how to implement a web site redesign as cost effectively as possible.

Meijer.com | Widget becomes the latest kitchen gadget

The Challenge: Incorporating electronic meal planning, budgeting and purchasing tools into a downloadable widget.

Pets United | Seeing product videos in the right light

The Challenge: Leverage video's power to educate, explain and entice online—without slowing the site or impeding shopping.

QVC.com | Building custom features and functions that get results

The Challenge: Rebuild QVC.com into a lifestyle destination with easier ways to interact and shop online.

SonyStyle.com | This is only a test

The Challenge: How to get the most out of usability testing conducted in the optimal location: consumers' homes and offices.

VistaPrint.com | Increase traffic and sales conversions

The Challenge: Create a design gallery with better editing tools and wider image inventory.

WetSeal.com | Using effective design to build a community

The Challenge: How to take advantage of web site traffic generated by social networking to build a digital community.

Zappos.com | Staying a step ahead of shoppers

The Challenge: Making an e-commerce site that's already heavy on customer service easier to use.

Zazzle.com | Customization: Not just for T-shirts anymore

The Challenge: Expanding its e-commerce scope to include custom-designed shoes and skateboards, working with well-known artists and designers and hosting web platforms for major brands.