Web Design '08 Conference Speakers

Kevin Ertell is a longtime veteran of specialty retail, and is in charge of the Borders e-commerce web site set to launch in January. Kevin joined Borders in August 2005, after spending more than 20 years with Tower Records, most recently as senior vice president of TowerRecords.com. Shortly after joining Borders, Kevin launched the highly successful Borders Rewards program. He is part of the team that is managing the transition of Borders.com from an Amazon.com-run site to an independent site.