IRCE 2008 Conference Speakers

Dave Friedman has helped retailers and consumer products firms understand how to use technology and marketing to build stronger brands. Dave was with Andersen Consulting from 1989 to 1999, and iXL, later merged with Scient, from 1999 to 2001. He became president of the Avenue A | Razorfish Central region in July 2004. His experience includes overseeing the redesign of the online J.C. Penney bridal registry.