IRCE 2008 Session Descriptions
Listed below is the individual session description. To view a speakers' bio simply click the links inside the session description.
| Day Two—June 10, 2008: Main Conference General Sessions |
10:45 - 11:15 a.m. FEATURED PRESENTATION: The Transformation of a Catalog Eric Faintreny,
Chairman and CEO, Redcats USA Redcats USA, one of the largest and most successful catalogers to go online, has experienced a transformation of its business with the rise of the Internet. Redcats USA's CEO will discuss how broad acceptance of the Internet as a consumer buying medium has opened Redcats USA to new customers by pulling in consumers who might not have known Redcats USA before and allowed Redcats USA to broaden its merchandising segments, which results in appealing to even more consumers. |