June 9, Pre-Conference Workshop

Advanced Strategies for Marketing Your Retail Web Site

9:00 - 10:30 a.m.

E-mail delivery strategies: Making sure your message hits the inbox

Stefan Pollard, Director of Consulting Services, EMailLabs
David Dwek, VP, Online Marketing and CRM, Trans World Entertainment
Lynnette Montgomery, Vice President of Marketing, Graphik Dimensions

10:45 - 11:30 a.m.

SEO: How creative link building can multiply site traffic

P.J. Fusco, Director of Natural Search Marketing, NetConcepts
Mark Kaufman, Associate Vice President, CNet Findability, CNet

11:30 a.m. - 12:15 p.m.

Pay-per-click strategies: Bidding on the right keywords at the right times

Scot Wingo, President & CEO, ChannelAdvisor
Lou Weiss, Vice President and General Manager, Vitamin Shoppe Direct

1:15 - 2:45 p.m.

How to get the most out of comparison shopping sites

John Gaset, VP CellCast Services, Channel Intelligence Inc.
Ryan Douglas, Internet Marketing Manager, PlumberSurplus.com
Catherine Paschkewitz, Director of Marketing, HP Home & Home Office Store

3:00 - 4:30 p.m.

Affiliate marketing: Why you can't set it and forget it

Vicki Updike, VP, Merchandising and Marketing, Miles Kimball Co.
George Michie, Principal, The Rimm-Kaufman Group
Barbara Hurd, Senior Manager, Internet Business Development, Harry and David

June 9, Pre-Conference Workshop

From Entrepreneur to an Enterprise

9:00 - 10:00 a.m.

You and the Third-Party Platforms

Tom Funk, VP, E-Commerce Client Services, Timberline Interactive
Thomas Rath, CEO, Rock Bottom Golf
Ken Kikkawa, CEO, eHobbies.com

10:15 - 11:15 a.m.

The basics of web site design and content: Engaging the shopper for more sales

Chris Davis, Web Manager, Simply Youth Ministry
Sacha Loughton, Head Designer, FastPivot
Seth Newman, Chief Operating Officer, Action Envelope

11:15 a.m. - 12:15 p.m.

Making your e-commerce technology shopping list

Roman Kagan, CEO, AppliancePartsPros.com
Gene Alvarez, Senior Analyst, Gartner Inc.
Kevin Watts, Director of E-Commerce, Organize.com

1:15 - 2:00 p.m.

Sorting out the fulfillment and shipping options

Bob Betke, VP and Partner, F. Curtis Barry & Co. Inc.
Spencer Chesman, CEO, iGourmet

2:00 - 2:45 p.m.

Getting the best deal on payment processing

Jon Kuhlmann, President, Grapevinehill.com
Steve Mott, Principal, BetterBuyDesign

3:00 - 4:00 p.m.

Marketing: Making the right choices to achieve ROI

Alison Twiner, Director, Online Marketing, Live Current Media
Jamie Stone, Director of Media, iCrossing

4:00 - 4:30 p.m.

How to choose a search engine marketing company

Shari Thurow, Founder & SEO Director, Omni Marketing Interactive

June 10, Main Conference

General Sessions

8:45 - 9:15 a.m.

The new level of competitiveness in e-retailing

Robert Antall, CEO, Lake West Group

9:15 - 9:45 a.m.

FEATURED PRESENTATION: How the Mainstream Internet Creates New Market Opportunities

Christian Friedland, President, Improvement Direct

10:45 - 11:15 a.m.

FEATURED PRESENTATION: The Transformation of a Catalog

Eric Faintreny, Chairman and CEO, Redcats USA

11:15 - 11:45 a.m.

New frontiers: Marketing and merchandising on social sites

Sean McDonald, Director, Global Online, Dell. Inc.
Heather Dougherty, Director of Research, Hitwise

11:45 a.m. - 12:30 p.m.

The best of retail videos-What makes a winning video on a retail website

Laura Evans, Executive Studio Director, Resource Interactive
David Card, Vice President & Research Director, JupiterResearch

June 10, Main Conference

Track A: The Small Guys: Effective Ways to Succeed in a More Competitive Market

2:00 - 2:30 p.m.

First you crawl: The evolution of a web site

Allan Dick, Chief Marketing Officer, Vintage Tub and Bath
Jack Kiefer, President, BabyAge.com

2:30 - 3:15 p.m.

Running a small e-commerce business: Practical, real-world tips & tricks

Barney Stone, President, Stone Edge Technologies Inc.
Julie Swatek, Owner, Scrap Your Trip

3:15 - 3:45 p.m.

How to manage third-party store platform relationships

Mitchell Lieberman, CEO, OneWayFurniture.com

4:30 - 5:00 p.m.

Relying on other people's expertise: How to make the right outsourcing choice

Jason Roussos, President, Richlund Ventures Inc.

5:00 - 5:30 p.m.

Product sourcing: The web's important role for retailers

Marc Joseph, President, Dollar Days International

June 10, Main Conference

Track B: The Chains: Rethinking E-Commerce to Survive

2:00 - 2:30 p.m.

Changing a corporate culture: Chains re-invent themselves

Paul Miller, President, Paul Miller Consulting

2:30 - 3:15 p.m.

Organizing for e-commerce success

Fiona Dias, Executive Vice President, GSI Commerce Inc.
Jim Okamura, Senior Partner, J.C. Williams Group

3:15 - 3:45 p.m.

Budgeting: Balancing store investments and web site investments

Theron Andrews, Chief Marketing Officer, iFloor.com

4:30 - 5:00 p.m.

Survivors make money by investing wisely

Donna Iucolano, Principal, Spinach Candy

5:00 - 5:30 p.m.

What's that shopper worth? Measuring the offline impact of an online visit

Ken Cassar, Vice President, Industry Solutions Analytics, Nielsen Online

June 10, Main Conference

Track C: How Web 2.0 Technologies and Techniques Advance E-Retailing

2:00 - 2:30 p.m.

Web 2.0: A reality check

David Friedman, President, Central Region, Avenue A | Razorfish

2:30 - 3:15 p.m.

Mixing Web 2.0 & Organic Search: Ensuring you can be found in the new world of 2.0

Rahmon Coupe, CEO, YourAmigo
Jamal Pilger, CIO/CTO, GalaSource Cos.

3:15 - 3:45 p.m.

Finding the real value in virtual worlds

Del Ross, VP of Distribution Marketing for the Americas, InterContinental Hotels

4:30 - 5:00 p.m.

Give Your Customers a Voice: How Forums Can Help E-Retailers

Kristen Onasch, Administrator, Drs. Foster & Smith Ferret Store Forums

5:00 - 5:30 p.m.

What might go wrong with Web 2.0, how to anticipate problems and how to fix them

Imad Mouline, CTO, Gomez Inc.

June 11, Main Conference

General Sessions

7:45 - 8:30 a.m.

Top 500 Guide Report

Jack Love, Publisher, Internet Retailer
Larry Freed, President, ForeSee Results

8:30 - 9:00 a.m.

KEYNOTE SPEAKER, DAY TWO: A mainstream strategy for a web-only retailer

Neel Grover, President, Buy.com

9:00 - 9:45 a.m.

The Internet's new made-for-me markets

Bob Young, CEO, Lulu.com
Jeffrey Housenbold, CEO, Shutterfly

9:45 - 10:15 a.m.

FEATURED SPEAKER: Manufacturers Enter the E-Retailing Mainstream

Laura Christine, VP, Direct Marketing & E-Commerce, Skechers

June 11, Main Conference

Track D: Web Marketing Techniques that Convert Shoppers To Buyers

11:00 - 11:30 a.m.

Making sense of the shifting marketing landscape

David Card, Vice President & Research Director, JupiterResearch
Mondy Beller, SVP, Marketing, Shop.com

11:30 a.m. - 12:00 p.m.

The big power of little widgets

Albert DiPadova, Vice President, Due Maternity
Brian Walker, Senior Analyst, eCommerce, Forrester Research Inc.

12:00 - 12:30 p.m.

Consumers raise their voice: Keeping track of your brand online

Stephanie Schwab, Vice President, Converseon Inc.
Lindsay Lebresco, Public Relations Manager, Graco Children's Products

1:45 - 2:15 p.m.

Using personas to pinpoint a shopper's needs

Adam Heneghan, President, Elevation Inc.
Jim McLaughlin, Director of Business Development, H2O Plus

2:15 - 3:00 p.m.

Personalizing the web experience

Cliff Conneighton, SVP, ATG
Chris Conrad, Senior Director - Direct Channel, American Eagle Outfitters

3:00 - 3:30 p.m.

Implementing and using video

Adam Lindquist, Director of Business Development, 2nd Wind Exercise Equipment
David Witzig, Senior Director of Online Marketing and Video, ShopNBC

4:00 - 4:30 p.m.

Customer reviews: Getting them right

Sam Decker, Chief Marketing Officer, BazaarVoice
Matthew Kennedy, Marketing Manager, Search Analytics, Zale Corp.

4:30 - 5:15 p.m.

What's the future of rich media?

Scott Roth, President, Vendaria
Lydia James, User Experience Manager, Marketing Organization, HomeDepot.com

June 11, Main Conference

Track E: Taking Security, Payments and Operations to Failsafe Levels

11:00 - 11:30 a.m.

5 things you can do better to secure your web site

Nicholas Percoco, Vice President of Consulting, Trustwave

11:30 a.m. - 12:00 p.m.

The evolving world of payment security

Tom Donlea, Executive Director, Merchant Risk Council
Mike Kellogg, Director, Classified Products, Cars.com

12:00 - 12:30 p.m.

Unlocking Payments Value: Strategies for managing payment acceptance

Greg Worch, SVP, National Accounts, Chase Paymentech
Rick Quiroga, VP, Finance, Newegg.com

1:45 - 2:15 p.m.

Making the Right Choice Among Alternative Payments and Processors

Don McNichol, Director of E-Commerce, Intermix
Kathy Reeves, Business Development Manager, CyberSource Corp.

2:15 - 3:00 p.m.

Changes in the parcel industry and how they affect e-retailers

Melissa Priest, Managing Director, AFMS Logistics Management Group
Jeff Carter, VP, Fulfillment, Backcountry.com

3:00 - 3:30 p.m.

Getting the product to the customer—NOW!

Doug Eckrote, Senior Vice President of Operations & Canada, CDW

4:00 - 4:30 p.m.

The new role of the customer service agent

Jim Chapman, President, Rush Order
David Boctor, Executive Vice President of Business Development, ImprovementDirect

4:30 - 5:15 p.m.

Tapping into the promise of self-serve customer service

Gordon Magee, Director, Internet Marketing and Analysis, Drs. Foster & Smith
Vidya Drego, Analyst, Forrester Research

June 11, Main Conference

Track F: Web Technology Designed to Attract, Influence and Sell

11:00 - 11:30 a.m.

Back to square one: Refocusing and starting over

Rhett Daniel, Senior Director, USi eCommerce, USinternetworking

11:30 a.m. - 12:00 p.m.

My problem and how I solved it

Tim Reiland, Chairman and CFO, MusicNotes.com

12:00 - 12:30 p.m.

Make sure your new technology will do what it's supposed to do

Jack Kiefer, President, BabyAge.com

1:45 - 2:15 p.m.

Getting other retailers to help with your technology implementation

Marty Fahey, CEO, OrderMotion Inc.
Patrick Gill, President, eCommerce Outdoors

2:15 - 3:30 p.m.

Web site design spotlight: Live, on-the-spot critique of retailers' sites

Lauren Freedman, President, the e-tailing group
Stephan Spencer, President, NetConcepts
Amy Africa, President, Eight by Eight

4:00 - 4:30 p.m.

Organizing product data for more sales

Andrea Downing, VP, Home Entertainment and Partnerships, PBS

4:30 - 5:15 p.m.

How to plan for a redesign

Melissa Rothchild, VP, Marketing, CPA2BIZ.com
Bernardine C. Wu, Founder & CEO, FitForCommerce

June 12, Workshop

M-Commerce: Retail Web Sites Hit the Road

8:30 - 9:00 a.m.

KEYNOTE ADDRESS: Diving into m-commerce

Gary Wohlfeill, EVP, Marketing, Moosejaw Mountaineering

9:00 - 9:45 a.m.

How to know if mobile commerce makes sense for your business

Bryan Biniak, Managing Director & Founder, Provenance Ventures LLC
Vibhav Prasad, Senior Director, Web Merchandising, 1-800-Flowers.com

9:45 - 10:15 a.m.

Understanding the mobile web and what it will take to make m-commerce happen

Nic Covey, Director of Insights, Nielsen Mobile

10:30 - 11:00 a.m.

Understanding the networks: What the carriers are doing to make m-commerce happen

Jon Paisner, Analyst, Yankee Group Research

11:00 - 11:30 a.m.

The shopping device in your hand: The consumer interface

Vidya L. Drego, Analyst, Forrester Research

11:30 a.m. - 12:15 p.m.

Getting started in mobile commerce through m-malls

Dave Sikora, CEO, 30 Second Software Inc./Digby
Vibhav Prasad, Senior Director, Web Merchandising, 1-800-Flowers.com

1:15 - 1:45 p.m.

What you need to know about platforms and browsers

Nikki Baird, Partner, Retail Systems Research

1:45 - 2:30 p.m.

Designing for m-commerce: Stripping e-retailing to its essence

Norman Sadeh, Director, Mobile commerce lab, Carnegie Mellon University
Dan Wright, CEO, mPoria Inc.
Shawn Freeman, Chief Technology Officer and General Manager, Retail, TicketsNow

2:30 - 3:15 p.m.

Engaging Consumers through Mobile Devices

Zak Dabbas, Managing Partner, Punchkick Interactive
Steve Roberts, Founder & CEO, ShopText

3:15 - 3:45 p.m.

How m-commerce fits into a multi-channel strategy

Dwight Moore, Vice President, Corporate Marketing, Cellfire

June 12, Workshop

Powering Your Store with a Third-Party Engine

8:30 - 9:45 a.m.

Yahoo Merchant Solutions: Start Small, Grow Big

Jimmy Duvall, Senior Director, Product Management, Yahoo Small Business
Michael Ober, Senior Manager, Account Management, Yahoo Merchant Solutions
Shirley Tan, CEO, American Bridal
Joseph Tantillo, President and CEO, The Express Design Group
Rob Snell, Co-Owner, GunDogSupply.com

10:00 - 11:15 a.m.

eBay: The platform made for independent sellers

Todd Lutwak, Senior Director of Seller Development, eBay
Bill Frischling, Chief Operating Officer and Co-Founder, Dyscern
Stacie Sefton, CEO, B&H Express
Jon Sefton, CFO, B&H Express

11:30 a.m. - 12:45 p.m.

Amazon: Leveraging the expertise of the most successful e-retailer

Matt Williams, General Manager, Amazon Webstore
Michael Jansma, CEO, GEMaffair.com
Dennis Brennan, Director of Sales, IM, Solid Cactus

1:45 - 3:00 p.m.

How to participate in online shopping malls

Mark Deruyter, Program Manager Lead, MSN Shopping, Microsoft
Sally Henry, Director, AOL Shopping
Greg Hintz, General Manager, Yahoo Shopping

3:00 - 3:45 p.m.

Making sure it adds up to the right strategy for you

Bernardine C. Wu, Founder & CEO, FitForCommerce