Rex Creekmur came to Internet retailing by way of a career in advertising and marketing services agencies. As a broadcast copywriter, producer and director he had an opportunity to develop his real-world marketing skills by working with clients in retailing, financial services, health care and manufacturing. Rex gradually transitioned into agency account supervision and became an early advocate of the multi-channel model endorsed by most of today's successful retailers. Rex holds a Bachelor of Arts Degree from Florida State University and a Master of Fine Arts from the University of Southern California.