Jonathan Steuer guides clients in strategy, brand positioning and innovation around new product platforms. Before joining Iconoculture, Jonathan was founder and CEO of Anonymous Media Research, which created a system to measure media use across home entertainment devices. He also managed initial strategies for more than 30 early-stage enterprises for Scient's Electronics Markets unit. He has been vice president/general manager of Sawyer Media Systems and held positions with CNET. He holds a Ph.D. in communication theory and research from Stanford University and is a graduate of Harvard College.