David Patterson, Internet Director, Edwin Watts Golf

David Patterson is Internet Director for Edwin Watts Golf, a 37-year-old chain of 49 stores in 10 Southeastern and Southern states. David was named Internet Director last year. Among his accomplishments were increasing web sales by 20% and visitor traffic by 30% while decreasing advertising costs. He holds a degree in business management and has a background in sales. He notes that his qualifications include being a closet computer nerd. They do not include the ability to play golf.