As Vice President of Online Marketing at Overstock.com, Jacob Hawkins is responsible for all online marketing and customer acquisition activities. Jacob joined Overstock.com in 2000 and has performed various roles across business development, marketing, and merchandising departments. During this time, Overstock.com has become a market leader and is now a top-ten online shopping destination in the U.S. (It was ranked the country's 19th largest e-retailer in Internet Retailer's Top 400 Guide based on 2004 online sales of $495-million.) Jacob received an MBA from the University of Utah and a bachelor's degree in business management from Brigham Young University.