Mark Friedman, Chief Digital Marketing Officer, Warnaco Inc.

Mark Friedman joined Warnaco Inc., manufacturer of Speedo, Coles, Nautica and other well known apparel brands, as Chief Digital Marketing Officer, responsible for all online advertising, in February 2006. Before Warnaco, Mark was Chief Marketing Officer at Redcats USA, where he led database marketing, partnership marketing, credit marketing and consumer research. Prior to Redcats, Mark was Executive Vice President and Chief Marketing Officer for Brooks Brothers. He also spent five years at The Company Store Catalog (division of Hanover Direct) as Vice President of Marketing, as well as nine years at Tweeds in several different senior management positions, including Vice President of Marketing. Mark has a BA in economics from Lafayette College, as well as an MBA in finance and management from Rutgers University.