October 9, 2013, 10:40 AM

New Style App from Chicago-based Start-up Simplifies Mobile Shopping for Must-Have Fashion Trends

"Fashion Scout Daily App Now Available on iTunes and GooglePlay"

Chicago, IL (October 2013)...With the 'move to mobile' predicted as the next wave of mass usage amongst online shoppers, consumers are looking for new, simpler ways to shop via their smartphones. Chicago-based Shopping app Fashion Scout Daily for iOS and Android, which launches today in the App Store and GooglePlay, is answering that call! The free style app significantly improves how fashion is presented and sold on mobile devices by eliminating the clutter and dedicating each day to a single "must-have" style trend. Fashion Scout Daily features the five best pieces in a specific trend category from affordable to luxury. Similar to flipping through the latest issue of your favorite fashion magazine, Fashion Scout Daily offers the inspiration, but with an immediate option to purchase directly from your phone, from popular online retailers. Now fashion conscious women with little time to spare can shop stylish offerings straight from their smartphone...with ease!              

Upon opening the app, an on-trend fashion illustration appears highlighting the day's featured item along with a style tip on how to wear the trend. Users can then swipe through Fashion Scout Daily's carefully-curated selections (offering price points at every budget), and all available for purchase through trusted online stores such as Net-a-Porter, J.Crew, Macy's, Target, Gap and over 500 other online retailers. Users can also 'favorite' the product for shopping later, email the item to a friend, or share their 'find' on Facebook, Twitter or Pin it on Pinterest.   

We invite you to experience the free app yourself via: 

iTunes:https://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=702878739&mt=8

GooglePlay: https://play.google.com/store/apps/details?id=com.app.fsd

Fashion Scout Daily. See. Shop. Share.

About Fashion Scout Daily

Fashion Scout Daily is a fast-growing tech startup harnessing the power of mobile to ignite, inspire and simplify consumers' love of shopping. The company is led by an accomplished entrepreneurial team with extensive fashion editorial, digital media, social marketing, and e-commerce experience. Fashion Scout Daily is based in Chicago, IL with offices in Europe. For more information, please visit www.fashionscoutdaily.com

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