July 9, 2013, 3:26 PM

Eyewear e-retailer Rivet & Sway appoints a new CEO

Sarah Bryar spent six years working for Amazon.com.

Lead Photo

Sarah Bryar

Online women’s eyeglass retailer Rivet & Sway has a new CEO.

Sarah Bryar wins promotion from her previous 18-month job as the merchant’s vice president of product. Co-founder John Lusk, who worked as CEO since the retailer launched in 2011, takes over as chief marketing officer and keeps a seat on the board of directors, the merchant said today.

“It was always my vision to hand-select a woman to lead Rivet& Sway, and Sarah is the perfect executive to take the reins,” Lusk said.  “She has a rare blend of management, operations and e-commerce expertise, making her the ideal executive to lead the growth of the organization.  As a company focused exclusively on women, Sarah brings the insight and knowledge we need to flourish.”

Bryar also has worked for Amazon.com Inc., No. 1 in the Internet Retailer Top 500 Guide.

Amazon hired her in 2000 as senior product manager, marketing/toys retail, according to her LinkedIn profile. She eventually worked as director of Amazon’s Associates Program, an affiliate network, before leaving the e-retailer in 2006. Her experience also includes marketing consulting and running an online news site for parents called ParentMap.

 

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From IR Blogs

FPO

Philip Rooke / E-Commerce

Global e-commerce: Big opportunities, but not in all markets

The CEO of an online retailer that’s actively marketing in 17 countries, with more to ...

FPO

James Kelly / E-Commerce

Google Shopping: What you don’t know can hurt you

Among other things, advertisers can’t see the search terms that don’t lead to their ads ...

Advertisement