The e-retailer is paying close attention to business-to-business e-commerce, offering new sales vehicles for marketplace sellers and considering new product categories, says a top ...
Perry Ellis Successfully Pilots Starmount Mobile POS In Time For Busy Holiday Shopping Season
Chainwide rollout of Starmount mobile selling solutions to be completed in Q1
AUSTIN, Texas – Jan. 8, 2013 – Starmount today announced that Perry Ellis International, Inc. (NASDAQ: PERY) successfully piloted Starmount's mobile POS solution at 17 Perry Ellis stores in time for the holiday shopping season. Most of the 17 pilot stores went live before Black Friday, enabling Perry Ellis sales associates to provide a higher level of customer service during the busiest shopping days of the year.
This initial deployment is part of a chainwide rollout of Starmount Connect and Engage that will be completed in the first quarter of 2013. When fully deployed, the Starmount mobile POS and mobile selling solutions will help Perry Ellis increase the level of customer engagement throughout the store, enabling associates to use mobile devices for product and price lookup, product recommendations, clienteling, and to provide access to customer loyalty information. One key capability, for example, is if an item is out of stock in the store, sales associates can check inventory and fulfill the order from other channels or store locations, without leaving the customer's side.
"Starmount's solutions will help Perry Ellis' sales associates sharpen their focus on our customers, by engaging with shoppers on the sales floor," said Luis Paez, CIO, Perry Ellis International. "By making our sales associates more accessible throughout the store, we can consistently provide the kind of innovative, customer-centered brand experience that Perry Ellis is known for."
"Our success with Perry Ellis caps off a remarkable year for Starmount," said Joe Pisano, president and COO, Starmount. "We gained tremendous market momentum, with a greater number of top-tier retailers adopting Starmount mobile selling solutions. In addition, Starmount was honored to be the highest rated provider of mobile POS solutions in the 2012 RIS News Software LeaderBoard, with #1 rankings from Tier One retailers for technology innovation, return on investment and quality of service. We're looking forward to an even more successful year in 2013."
Starmount will demonstrate the latest versions of Starmount Engage and Starmount Connect at the National Retail Federation (NRF) Show, booth #2073, Jan. 14 and 15, 2013. To see Starmount solutions in action at NRF, please contact Starmount or call Jen Orr at 512.904.2732 to schedule an appointment.
About Perry Ellis International
Perry Ellis International, Inc. is a leading designer, distributor and licensor of a broad line of high quality men's and women's apparel, accessories and fragrances, as well as select children’s apparel. The Company's collection of dress and casual shirts, golf sportswear, sweaters, dress pants, casual pants and shorts, jeans wear, active wear, dresses and men's and women's swimwear is available through all major levels of retail distribution. The Company, through its wholly owned subsidiaries, owns a portfolio of nationally and internationally recognized brands, including: Perry Ellis®, Jantzen, Laundry by Shelli Segal, C&C California, Rafaella, Cubavera, Ben Hogan, Centro, Solero, Munsingwear, Savane, Original Penguin by Munsingwear, Grand Slam, Natural Issue, Pro Player, the Havanera Co., Axis, Gotcha, Girl Star, MCD, John Henry, Mondo di Marco, Redsand, Manhattan, Axist, Farah, Anchor Blue and Miller’s Outpost. The Company enhances its roster of brands by licensing trademarks from third parties, including: Nike and Jag for swimwear, and Callaway, PGA TOUR and Champions Tour for golf apparel. Additional information on the Company is available at http://www.pery.com.
Starmount software solutions bring the richness of the Web and the power of mobile into the store, where retailers can create more personalized, relevant and dynamic interactions with customers. From mobile selling and cross-channel engagement platforms to digital signage, our retail solutions transform the store environment into a more connected, engaging shopping experience. Headquartered in Austin, Texas, Starmount works with a diverse client base of leading retailers around the world, such as Pep Boys, Urban Outfitters and Home Depot. For more information, visit www.starmount.com/news, read the Starmount Blog at www.starmountshare.com, and follow on Twitter at www.twitter.com/starmountretail.
Jeff Ketner or Brittany Johnson
Ketner Group PR + Marketing