November 13, 2012, 11:38 AM

Vitamin Shoppe’s Q3 online sales increase by a healthy 14%

Overall sales and net income rise, too.

Kevin Woodward

Senior Editor

Lead Photo

Health and beauty chain retailer Vitamin Shoppe Inc. posted a double-digit increase in third quarter e-commerce sales. Its overall revenue also increased.

For the third quarter ended Sept. 29, Vitamin Shoppe, No. 201 in the Internet Retailer Top 500 guide, reported:

  • E-commerce sales, which Vitamin Shoppe calls direct sales, of $24.9 million, up 14.2% from $21.8 million for the same period last year.
  • Total sales increased 14.4% to $239.0 million from $208.9 million.
  • Retail sales increased 14.4% to $214.1 million from $187.1 million.
  • Comparable-store sales increased 9.6%.
  • Net income increased year over year by 36.8% to $16.29 million from $11.91 million.

Online sales accounted for 10.4% of overall sales in the quarter, the same as in the third quarter of 2011.

Vitamin Shoppe attributed the uptick in e-commerce sales to increased efficiency in customer acquisition and retention marketing programs in the quarter. “We are pleased with our business, our positioning and our consistent and predictable results,” says Tony Truesdale, CEO.

For the nine month period, Vitamin Shoppe reported:

  • Direct sales of $76.8 million, a 14.1% increase from $67.3 million in the first nine months of 2011.
  • Net sales of $732.0 million, a 14.1% increase from $641.7 million a year ago.
  • Retail sales increased 14.1% to $655.2 million from $574.4 million.
  • Net income increased 43.9% to $51.1 million from $35.5 million.

In addition to its direct sales channel, Vitamin Shoppe also operates 564 retail stores.

Comments

Sign In to Make a Comment

Comments are moderated by Internet Retailer and can be removed.

Not a member? Signup for free today!

Advertisement

Advertisement

Advertisement

Relevant Commentary

FPO

Jason Squardo / Mobile Commerce

Five tips for achieving high mobile search rankings

Searches on mobile devices will soon exceed those on computers, Google says. Retailers that keep ...

FPO

Sergio Pereira / B2B E-Commerce

Quill turns to its B2B customers for new ideas

Coming in April is a new section of Quill.com that will let customers and Quill ...

Advertisement