Toronto, ON – Sitomic, a mobile marketing platform that specializes in integrating QR codes with marketing campaigns, today announced the release of a new feature that allows retailers to leverage their customers’ social networks to drive higher response rates. Sitomic’s merchant partners can now offer customized discounts to customers who share their mobile coupons with friends on Facebook.
Like all Sitomic tools, the new social media sharing feature is simple to use: Retailers can define the incentives for sharing to deliver immediate savings to customers, offer future discounts or provide perks like free or expedited shipping. Customers who receive the offer can share the coupon with Facebook friends with just one click.
“Offering new incentives is a great way for retailers to build loyalty and promote their brands through social media sharing,” said Dmitri Sennikov, Head of Business Development at Sitomic. “The new sharing feature extends a QR code-enabled direct mail piece into the social media realm, delivering the potential to reach thousands of eyeballs on Facebook and generate exponentially greater ROI.”
The new social media sharing feature is a terrific way to expand merchant partners’ value proposition, since consumers who scan the QR code and reap additional rewards will be more likely to recognize the potential value in future offers. Social media sharing is fully integrated into the Sitomic platform, which allows merchant partners to take advantage of one of the hottest current marketing trends, QR codes, to deliver immediate offers on a mobile-optimized, custom site, which the user can save and share on a smartphone or tablet device.
Sitomic, which provides robust tracking and administration tools that deliver powerful metrics and simple-to-use URL and QR code generation capabilities, enables merchant partners to gauge the effectiveness of mobile campaigns, including the new social sharing feature. Find out more about Sitomic’s comprehensive mobile marketing solutions at www.sitomic.com.
Sitomic.com is a mobile marketing platform that allows businesses to generate measurable results by integrating mobile campaigns with QR codes. Sitomic’s core services include mobile coupons, real estate listings optimized for mobile devices and mobile business cards. Each solution is self-service for merchant partners, allowing them to build engaging and effective content without requiring technical expertise.