May 9, 2012, 9:44 AM

Keynote Announces New 24/7 Web Privacy Tracking

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However, to address consumer concern over how or if their information is shared, companies have implemented privacy policies and often insist that their third party ad network partners do as well. Unfortunately ad requests pass through many third parties in the ad cloud network before being served, and with each handoff a tracking cookie is often placed. Many of these cookies come from companies that are not serving the ad, and in many cases the tracking ad networks may not follow the privacy policy of the host website. Further complicating the situation is that behavioral tracking is not limited to advertisers. Behavioral data collection is a lucrative exercise for a variety of third parties all on its own; as a result many sites that have no ad content will still have trackers. And while the website and the ad network partner may not be directly to blame, site visitors will largely hold them accountable for any perceived breach in respecting their privacy.

Pricing and Availability

Keynote Web Privacy Tracking is priced as low as $200 USD per month. To learn more and sign-up for an account visit us online: keynote.com/webprivacymonitoring.

                                                                                                     

About Keynote Systems

Keynote Systems, Inc., (NASDAQ:KEYN) is the global leader in Internet and mobile cloud testing & monitoring. Keynote maintains the world’s largest on-demand performance monitoring and testing infrastructure for web and mobile sites comprised of over 7,000 measurement computers and mobile devices in over 275 locations around the world that enable companies to continuously improve the online and mobile experience. Known as ‘The Mobile and Internet Performance Authority™, Keynote offers three market-leading product platforms:

Keynote Perspective® provides on-demand performance monitoring for enterprise web and mobile sites including online portals, e-commerce sites and B2B sites. Over 2,000 customers rely on Keynote Perspective services to know precisely how their websites, content, and applications perform on actual browsers, networks, and mobile devices.

Keynote DeviceAnywhere® is an enterprise-class, cloud-based, mobile application lifecycle management (ALM) testing & quality assurance platform. It is used by over 1,000 mobile developers and enterprises to deliver mobile applications, content and services faster while reducing downtime and testing costs.

Keynote SIGOS® offers active end-to-end Quality of Service (QoS) testing and monitoring solutions for mobile, fixed and VoIP communications. Its SITE and Global Roamer products are used by over 200 network operators, content providers, carriers and regulators in over 100 countries worldwide.

Keynote's 4,000 customers represent top Internet and mobile companies and include American Express, AT&T, Disney, eBay, E*TRADE, Expedia, Google, Microsoft, SonyEricsson, T-Mobile and Vodafone. Keynote Systems is headquartered in San Mateo, California and can be reached at http://www.keynote.com/ or by phone in the U.S. at 1-800-KEYNOTE


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