The Top 500 retailer buys Campus Deals, which offers mobile coupons to college students.
Digital Marketing Agency FRWD Achieves Substantial Growth
The agency also moved into a new office.
MINNEAPOLIS, October 31, 2011 – FRWD (www.FRWDco.com), a uniquely comprehensive digital marketing agency, today moved into a 13,000 sq foot office in the Warehouse District of Minneapolis to accommodate its growing staff. The agency has grown revenue by 1,270 percent in its first two years.
“FRWD’s revenue growth reflects the success of our clients and hard work of our teams,” said John Grudnowski, FRWD founder and CEO. “We’ve secured some of the industry’s best minds and most innovative shops and are empowering clients to own their data, marketing tools and expertise. Our approach helps clients build greater equity through smarter digital marketing investments.”
Just two and a half years since its founding in May 2009, FRWD is on pace to generate $4.7 million in 2011 revenue, and the agency boasts an impressive client roster. FRWD has completed more than 850 digital and mobile programs for some of the nation’s top businesses, including 3M, Activision, American Express, Best Buy, Coca-Cola, Deluxe Corp, General Mills, and Proctor & Gamble. FRWD customers often tell Grudnowski they appreciate the agency’s unique structure and innovative services.
With subsidiary FRWD Talent Services, LLC, for example, the agency essentially seeks out, hires and trains its own replacements. The division provides specialized digital marketing recruiting services to FRWD clients, helping to make cutting edge digital & mobile marketing campaigns more sustainable. FRWD’s Media Services and Media Systems divisions also focus on empowering clients. Media Systems, for example, helps advertisers take ownership of their media delivery, data capture and storage systems to create cost savings and competitive advantage.
FRWD’s new headquarters in Minneapolis’ historic Warehouse District, a leading arts and entertainment neighborhood, will comfortably accommodate as many as 80 people with room to expand further. Award-winning media experiences creative and production studio PUNY Entertainment (www.PUNYEntertainment.com), a company partially owned by FRWD, and FRWD Talent Services also moved into the new office. The 60 employee Minneapolis workforce will initially occupy the office, working closely with its west coast office in Santa Monica, Calif, established when FRWD acquired award-winning mobile marketing agency BrandinHand (www.BrandinHand.com) to further expand its mobile expertise.
FRWD is a unique digital marketing agency that takes a more comprehensive approach to helping companies make the best digital marketing investments. Not only does FRWD combine top media talent with today’s best technology tools and platforms to ensure accountability and success; the agency also develops strategy and acquires talent for clients to create sustainable campaigns and drive continual improvement. FRWD works with some of the world’s most recognized consumer brands, leading healthcare providers, entertainment companies and more. FRWD is based in Minneapolis. Learn more at www.frwdco.com.