September 6, 2011, 11:09 AM

SuperLumin Networks Enhances In-Store Consumer Shopping Experience with Store Proxy Solution

In-store proxy hosts rich-media content locally for enhanced tablet experience

Dayton, OH, September 6, 2011—SuperLumin Networks, a leading provider of scalable, high performance media proxy and application acceleration solutions, today announced the launch of its Nemesis Store Proxy.

Designed to improve in-store browsing when using iPads, tablets and other devices, the Nemesis Store Proxy is ideal for retailers with limited bandwidth looking to improve the customer experience, as well as enhance network performance.

The Nemesis Store Proxy enables consumers to use their own tablet devices, in-store tablets, or kiosks to efficiently browse visual catalogs and product videos. Consumers can also download coupons and share purchases with friends on social networking sites, without the hassle of network connectivity issues.

In advance, frequently accessed rich-media content is stored on the local Nemesis Store Proxy at the store, so when consumers use tablet devices in-store to retrieve content, download times are minimized and bandwidth isn’t jeopardized.

According to a Los Angeles Times article written by Sandra M. Jones, “Retailers are using iPads as mobile catalogs so salesclerks and shoppers can browse inventory not available on store shelves.”

The increased usage of tablet devices is evident.

“Consumers are spending more time in the store and are interacting with the brand more frequently, and iPads and tablets play a key role in this in-store engagement, said Paula Polei, Director of Marketing at SuperLumin. “Due to an increased demand for accessing content in-store, many retailers are finding bandwidth to be a frequent concern. The Nemesis Store Proxy alleviates network consumption when consumers are using tablet devices simultaneously.”

For more information, call 937-220-9811 or email us at sales@superlumin.com. Or, those interested can register and download information on the SuperLumin Knowledge Center site.

About SuperLumin

SuperLumin Networks is a subsidiary company of STRATACACHE. SuperLumin Networks provides caching, content acceleration, and application acceleration solutions to enterprises across the globe.

SuperLumin products represent state-of-the-art, award-winning technology that is flexible, manageable and affordable. For more information on SuperLumin Networks, visit http://www.superlumin.com, follow us on Twitter @SuperLumin, or “Like” us on our Facebook page.

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