July 11, 2011, 4:07 PM

Amazon’s private-sale site takes on a global bent

MyHabit.com launches international shipments for fashion fans in 50 countries.

Lead Photo

MyHabit.com, the private-sale site operated by Amazon.com Inc., today said it has begun shipping to consumers in 50 countries in Europe, Asia and the Americas. Amazon in early May introduced MyHabit.com as its answer to the likes of Gilt Groupe, HauteLook and Ideeli.

Consumers outside the United States will pay $15 for priority international shipping; during checkout, MyHabit.com will apply estimated import fees for purchases. Consumers in the United States receive free four-day shipping and free returns. The e-commerce site features daily deals on women’s, men’s and children’s clothing, including items from such fashion labels as Vera Wang, Elizabeth and James at 60% off retail.

"We're committed to continuously improving the shopping experience and are thrilled to now ship to fashion customers worldwide , from Canada and Australia to South Korea and China,” says Maria Renz, president of MyHabit.

To spark more international purchases, MyHabit is offering $25 off a single order for consumers who enter the INTLSHIP code at checkout.

Amazon is No. 1 in the Internet Retailer Top 500 Guide. Gilt is No. 49 and HauteLook is No. 156.

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