TORONTO, ONTARIO--June 30, 2011--Admeris Payments, the leading Mcommerce platform provider for retail, advertising, app developers, digital media, publishing and telecom billing, delivers the first payment industry solution to solve three of the largest problems Mcommerce faces today; authentication of customers and their smartphones; ease-of-use to perform single and repeat transactions and powerful cryptographic security design to reduce fraud against merchants and consumers.
OneTouch, Admeris' end-to-end PCI-compliant mobile commerce platform, is intelligently designed to simplify smartphone purchases with credit cards and banking accounts. For businesses, this translates into a powerful market opportunity to generate more sales through smartphones without complicated account setup and login methods. The end result is higher conversion rates on transactions and reduced chargebacks.
A recent Juniper Research study concludes that mobile payments have taken off with expected growth by 40% percent or $2.5 billion globally by 2015. The exponential growth of smartphones in North America and the move away feature phones in emerging markets will lead to even greater growth in the Far East, China and Latin America.
"Through increased capabilities derived from smartphones and networks, user adoption for powerful smartphones has exploded as technical barriers disappear. Admeris fills in the missing link with a patent-pending OneTouch Mcommerce solution which provides higher purchase conversions without any account setup," said Jim Brown, SVP, Business Development at Admeris.
To learn more about Admeris' leading PCI-compliant Mcommerce platform, please visit: www.admeris.com/mcommerce.