A new forecast from Forrester Research credits greater online spending by Canadians, lower shipping costs and more selection for the spending increase.
The bookseller will announce the device on May 24.
Barnes & Noble Inc. plans to launch a new e-book reader May 24, the company disclosed in a U.S. Securities and Exchange Commission filing this week.
The bookseller already has two devices, the Nook and Nook Color. The Nook Color has a 7-inch touchscreen and retails at $249. The Nook, with a grayscale display, starts at $149.
The retailer did not disclose whether this new device will be an additional e-reader or a replacement. A Barnes & Noble spokeswoman says the company will not comment beyond the single sentence announcing the planned launch in the filing.
Barnes & Noble, No. 41 in the Internet Retailer Top 500 Guide, recently updated the Nook Color, enabling mobile apps and e-mail access, giving it functions similar to tablets.
By comparison, Apple Inc.’s iPad 2 has a 9.7-inch screen and starts at $499. Amazon Inc. Kindle e-readers range in price from $114 to $189 and feature a 6-inch display; the larger Kindle DX retails for $379 and has a 9.7-inch screen. Kindle and Kindle DX devices do not offer a color screen.