BOSTON, MA – January 25, 2011 — Treepodia is pleased to announce another successful implementation of the Treepodia ecommerce video solution and Dynamic Video Sitemap service.
eParty Unlimited, a successful Yahoo! Store with thousands of individual party items and accessories in its inventory, first implemented the Treepodia ecommerce video platform in May 2010 as a way to increase conversion rates for its California-based business.
As an online-only store, it is important that eParty Unlimited be able to fully demonstrate their product offering to customers throughout the U.S. Creating automated product videos for each item with Treepodia’s cost-effective platform was the perfect solution, helping to increase conversion rates almost immediately, according to eParty Unlimited Founder and President Jimmy Weng.
In addition, eParty Unlimited added the Treepodia Dynamic Video Sitemap for optimized SEO, ensuring that more of their products would be found by people conducting internet searches. These improvements have resulted in an increase in traffic as well as overall site visibility.
“After covering our entire site with great product videos, we decided to use Treepodia’s Dynamic Video Sitemap,” said Weng. “It’s very powerful– within less than a week all of our videos were indexed by Google, getting us to the first pages of organic search results for many popular queries.”
By submitting a Dynamic Video Sitemap (as generated and maintained by Treepodia), eParty Unlimited was able to optimize their existing marketing texts and content of their thousands of videos, ensuring that Google continues to access, correctly index and effectively display all of their video information. This indexing is particularly important in terms of SEO as Google places a higher value on video content, ranking video near the top of search results.
“We are extremely satisfied with the results we’ve received using the Treepodia Dynamic Video Sitemap,” said Weng. “As promised, the improvements in terms of video SEO were both immediate and long-lasting. Plus, since video SEO is the new frontier in online marketing, by implementing at this early stage, we’re already ahead of the game.”
About Treepodia, Ltd.
With more than 200 clients worldwide, over 250,000 high converting videos and millions of views, Treepodia is the leading ecommerce video solution. The Treepodia platform enables online merchants to cover their entire product catalog with effective and engaging automated video content in just a few hours and offers a unique 4X ROI guarantee to leading online retailers such as Ice.com, OnlineGolf, Forzieri, EyeBuyDirect, Emjoi, BedBathStore, wellpack.fr, and more.
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