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The online retailer launches sites in Argentina, Czech Republic and Turkey.
Art.com Inc., an e-retailer of posters, prints and artwork, has expanded its international e-commerce reach with the launch of localized web sites in three countries.
The new country-specific sites are AllPosters.com.ar in Argentina, AllPosters.cz in the Czech Republic and AllPosters.com.tr in Turkey. Each of those sites is in the country’s language and customers buy items in the local currency. E-mail confirmations and communications from the sites are also provided in the local language, according to Art.com.
"Having already served over 10 million customers in over 120 countries around the world, we know that international shoppers have different needs that vary by country," says Geoffroy Martin, chief executive officer of Art.com, No. 100 in the Internet Retailer Top 500 Guide.
Art.com already operated local web sites on five continents in 22 countries, including the United States, Australia, Japan, Brazil, the United Kingdom and France.