The search giant today launched an app called Inbox that could force retailers to change their e-mail marketing strategies.
U.K fashion and homeware retailer will use the technology to better understand shopper behavior.
LONDON, UK and MINNEAPOLIS, MN – July 27, 2010 – Quantum Retail, a next generation merchandising optimization software provider, is pleased to announce that Matalan, the United Kingdom’s leading value fashion and homeware retailer with more than 200 stores, has chosen Quantum’s Q software to optimize store-level replenishment activities.
With a deep understanding of shopper behavior and merchandise strategies, Matalan hopes to service its customers better.
“Matalan recognizes the urgency and importance of aligning their inventory investment with their customers’ continuously changing demands,” says Chris Allan, Quantum Retail’s chief strategy officer. “Q will assist Matalan in better meeting those demands by understanding localized inventory behavior.”
With Q: Allocation and Replenishment, Matalan can now monitor and react to the unique customer behavior in real-time at each store to easily determine inventory need throughout its supply chain.
“We expect significant results from a leading edge technology like Q,” stated Andrew Scott, Matalan’s head of merchandise planning. “The system is a necessary investment that will enable us to understand exactly what our customers want and need at every location so we can provide them unparalleled service.”
Quantum Retail, winner of Supply Chain Solution of the Year and Supply Chain Excellence awards, offers Q to retailers seeking a hyper responsive, consumer driven, merchandise optimization platform to localize inventory placement and increase sales, profits, and inventory efficiency. Solutions include Allocation and Replenishment, Forecasting and Order Planning, and Assortment and Range Planning.Matalan joins Quantum Retail’s growing list of successful clients, including Marks & Spencer, New Look, Kohl’s, and Guitar Center.
Matalan is a leading UK ‘value’ retailer, with annual sales of £1bn through 200 stores. Matalan recently reported an increase of 30% in annual profit. Womenswear accounts for 35-40% of sales, followed by menswear at 25-30%, and childrenswear 10-15%. The remainder is made up by homewares, accessories, footwear, luggage, books, videos, etc. Matalan’s prime target market is 25–55 year old women with families.
About Quantum Retail Technology, Inc.
Quantum Retail answers the new questions facing retailers with a merchandise optimisation suite designed for the increasing pace and complexity of the consumer revolution and today’s competitive landscape. Quantum Retail’s award winning solutions solve the most difficult and costly problems retailers face – quickly and permanently. Our Q solution is the new answer for: Forecasting and Order Planning – Replenishment and Allocation – Assortment and Range Planning.